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2 Answers

Makeyna
Makeyna
answered Jan 14, 2016
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Creating an illustrative animated video for your startup is actually not complex. You must however approach the whole process with an open mind. Think about what message you would like to convey. Start by scripting the video; ensure it is short, ideally not more than 90 seconds, and ensure that the most important message is placed in the first thirty seconds. You should communicate to the audience directly (use "you" and "your") and perfect on the tone for the message.

Once the script is ready, I suggest you create a storyboard for the video. Think about how you will visualize the content in every line of the script - a maximum of 2 visual actions for each line of narration. When done, print your storyboard. The next stage is the voiceover. There are different tools for the same, such as Voices.com, but you are free to search for a freelance voice talent if you so wish (they are many on Freelancer.com by the way). With all the pieces in place, you can then gather the visuals and animate the work. Feel free to use various apps for the animation such as Victorian Gietto, which is free or Toon Boom, which is more sophisticated. With that done, you can wrap it up with sound design. That is it! Don't hesitate to share your video when done, just paste a link here.

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Ellie
Ellie
answered Jan 14, 2016
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The internet offers plenty of resources on how to create illustrative videos for your startup. Here are several resources that you could use as guides:
o YouTube is a wonderful resource for students of all kinds. There are plenty of people willing to teach others how to create animated videos among other things. That explains the over a billion users the site has. You could start with this one guide on making hand drawn videos and then view related videos like this one.
o Udemy is another resource that you could use to learn how to create animated videos for your startup. There are several courses that will teach you all you need to know in that regard. This particular course is a good place to start.
o PowToon is an online tool that you could use to create animated videos from scratch. With 7 million members, the site must be doing something right. Don't worry about going in blind. The site provides tutorials to guide you in your video making process.
o Animaker is another comprehensive online tool that you can use to learn how to make illustrative animated videos. You will find beginner instructions on how to create the content you prefer. The tutorials are well organized and comprehensive.

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