Modern Label Redesign for KING COCA

Open

Prize:

$300 CAD

Entries Received:

230

24 days, 15 hours remaining

Overview

Entries

Files

I’m refreshing the entire KING COCA beverage range—GOLD, HEALTH, and SPORT—and need a full set of updated labels for our plastic bottles, glass bottles, and TetraPak cartons. The new look must feel modern and sleek while keeping the brand instantly recognizable, so the KING COCA name and crown logo should dominate the front panel. I’m leaning into a bright and colorful palette that lets each variant shine without losing family cohesion. Think energetic tones for SPORT, clean vitality for HEALTH, and premium richness for GOLD, all tied together by consistent typography and layout cues. Here’s how I picture the workflow: • Initial concept boards that explore color stories, type hierarchy, and layout for all three SKUs. • One approved direction expanded into print-ready dielines for each packaging format (plastic, glass, TetraPak). • Final delivery of editable source files (AI or layered PSD), high-resolution CMYK PDFs, linked assets, and a brief color spec sheet for the printer. Files must align to standard beverage label print specs—bleed, safe zones, and barcode placement. Mock-ups on realistic bottle/carton renders will help the team evaluate shelf impact before sign-off. If you have a knack for eye-catching FMCG packaging and can move from concept to press-ready artwork smoothly, I’d love to see a relevant sample or two with your proposal.

Featured

Skills Required

Adobe Illustrator

Adobe Photoshop

Branding

Corporate Identity

Covers & Packaging

Label Design

Logo Design

Packaging Design

Print Design

Accepted File Formats

gif, jpeg, jpg, png

Clarification Board
No spam, self-promotion or advertisement is permitted.

Carl

@HeatonBDesign

5 days ago

CH, before you engage with anything, you're going to get Many HUNDREDS of entries and most will be AI generated, 99% AI. These scammers do nothing creative, they copy your competition details, paste them into an image generator, and submit the output in under 5 seconds. No craft, no thought, no originality. Real hand crafted design demands time and real human skill, and it shows in the work. This is why so many entries will look near identical, AI is a slave to your description and nothing else, with no creative thought of its own. REAL DESIGN TAKES TIME, IF THEY ALL LOOK THE SAME, IT'S AI. ALSO PLEASE NOTE!!! AI-generated images carry no copyright protection, permitting any third party to freely duplicate the design, which could lead to legal disputes over ownership or usage rights in the future.