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Ernesto M.

4.8

7.0

94%

Nollamara, Australia

$70 USD per hour

Imagine you are investing X in a marketing campaign: you are getting loads of clicks on your website and from those clicks many leads and from those leads some sales and from those sales Y earnings. I make sure that Y will be always greater than X. Here are my stats: ▸ 13 Years Experience in Digital Marketing ▸ 1K+ Accounts ▸ 5K+ Campaigns ▸ 250K+ Ads Written ▸ $30M Budgets ▸ 12.8M Clicks ▸ 1.2B Impressions Some of my previous clients: ▸ Sony (Europe) ▸ Peugeot (Europe) ▸ iProspect (Europe) ▸ MediaCom (Europe) ▸ Cancer Council WA (Australia) ▸ Leederville Cameras (Australia) ▸ Optus Stadium Perth (Australia) ▸ Manchester United (Official Australian Tour) ▸ Chelsea FC (Official Australian Tour) I have a different approach, where website CRO comes first and the marketing campaigns are just a result of a well optimized website.

Digital Marketing Internet Marketing Google Adwords Marketing Advertising

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Markus G.

4.9

5.9

100%

Chatswood, Australia

$90 USD per hour

I’m an Australian and based in Sydney, I am generally available from 9am to 10pm Australian EST, including weekends. I am a self-employed freelancer, so my prices are very competitive, I regularly wholesale my services to Marketing Agencies, Graphic Designers and other Web Design Agencies. I have over 20 years’ experience in the IT Industry, I'm proficient with all aspects of Web Development / Design, Internet marketing, Digital Photography and have produced a large variety of different websites. If you have any questions please message me.

Digital Marketing PHP Website Design Graphic Design Internet Marketing

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Sabirul A.

4.9

5.5

100%

Fawkner, Australia

$52 USD per hour

Project Management / Scrum # scrum # agile # agile methodology # scrum master # project manager # software development project manager # agile project manager

Digital Marketing Internet Marketing Project Management Data Entry Excel

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Adam F.

5.0

5.6

97%

Flemington, Australia

$30 USD per hour

I have been Marketing Manager for some of Australia's largest retail brands, including The Good Guys and Priceline. Official Google Ads Partner Agency & Google Certified Adwords/PPC/Analytics Expert Specialist in: Ecommerce and Local Area Ad Campaigns Advertising Copywriting & Strategy Google Search Ads, Remarketing, Display and Shopping Ads Merchant Centre Feeds Google Tag Manager/Analytics Setup Facebook Ads and Advanced Facebook Pixel Google My Business & Local SEO Comprehensive, and INFORMATIVE monthly reporting via Google Data Studio (see "Portfolio" below for anonymised "deep dive" sample report) Social Media Marketing - Australia's foremost Pinterest expert Content sourcing, scheduling and detailed monthly reporting incl Facebook, Twitter, Instagram, LinkedIn Full suite of marketing services - incl. strategy, planning, SEO, traditional advertising, catalogues, LAM etc. Website strategy, redesign, conversion rate optimisation.

Digital Marketing Data Entry Google Adwords Twitter Facebook Marketing

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Dorothea Caroline Andrea E.

5.0

6.5

100%

Paddington, Australia

$50 USD per hour

Creative Director, Graphic Designer, Copywriter, Conceptionalist, and UX Designer with more than 10 years of experience in leading international agencies. I developed campaigns for national and international clients, and I am familiar with brand management for whole markets as well as global brands, guiding them to the next level with creative strategies and innovative ideas. In anything I do, I have the target group in mind to make sure I always find the best solution for them to create commercial value. I can offer creativity, reliable service and efficient communication.

Digital Marketing Website Design Logo Design Illustrator Advertising

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Qaiser M.

5.0

4.7

93%

Ferryden Park, Australia

$40 USD per hour

With my extensive experience in • Excel & Google Sheets • Google App Script • Python • Web Scraping • Power BI • Looker Studio • Google Analytics • Google Tag Manager • Social Media Marketing • Data Analytics • Web research • JavaScript • Lead Generation • App Store Optimization I am confident I can provide a valuable and unique perspective to your projects. My passion for visual storytelling and commitment to delivering high-quality results have been honed through years of experience working with clients across various industries. I pride myself on my ability to understand each of my client's unique needs and visions and translate that vision into dynamic and engaging content. I am excited about collaborating with you on this project and bringing your ideas to life. Let's connect and explore how we can work together to create something truly extraordinary.

Digital Marketing PHP JavaScript Python Graphic Design

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James R.

5.0

6.1

100%

Caringbah, Australia

$10 USD per hour

Hi, I'm an expert in helping my clients grow their small business. To have a successful business you only need 3 things; 1. You need to get a good flow of people who contact you for your goods or service. Getting this right is almost always the difference between success and failure. I provide this service with website development and/or SEO. I can get you to the first page of Google. I can do all the other online marketing, but this is always first port of call. 2. You need to provide quality. You either need to provide a quality service, or quality goods at a competitive price. This is where you come in. 3. You need to handle your back end efficiently so you can concentrate on your core business - accounts, CRM, cashflow, recruitment, payroll etc. I can handle all that, or parts of it if required. But first you need to get step 1 right. That's where I usually start with my clients. It's surprisingly more simple than many believe it to be. So if you need help by someone who has built multiple successful businesses, get in touch. Regards, James

Digital Marketing Website Design Internet Marketing SEO Link Building

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Jeffrey F.

5.0

4.2

83%

Ryde, Australia

$30 USD per hour

An enthusiastic marketer who believes that digital marketing should be easier to understand for small business owners. An educational background in Marketing, Management and Business administration as well as industry experience in a wide range of digital marketing skills including web development, hosting and pay per click. Happy to talk before any project and highlight what I can do and help out with.

Digital Marketing Copywriting Internet Marketing SEO Proofreading

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Benjamin H.

5.0

4.6

100%

Springwood, Australia

$75 USD per hour

I'm your guy for copy that GETS RESULTS. Don't leave your audience 'thinking about it' because they're NOT THINKING ABOUT YOU AT ALL! Sorry to break it to you like that, (little rude of me to be honest...) but the truth is you have just a few seconds to grab their attention and hold it, to drive results for your business. So how do we do THAT? It's a secret... I can't go giving away the house to someone I just met on the internet. What do you want your customers to do next? Is it to make a purchase, sign up to an email list, like/follow your page? Whatever it is, we will craft messaging so POWERFUL they'll be all too happy to take the next step. Curiosity killed the cat, but I'm not writing for cats - Humans love a little mystery, so we'll draw on the core drivers of human psychology to get them hooked on your brand and falling in love with you. - Copywriting - Product descriptions, marketing materials, email funnels & automation (More sales!) - Brand Identity - I can strengthen your brand to hit your ideal customers right in the feels through website copy, about us pages & social pages. (More sales!) - Website Optimisation - Once your messaging is on point, we can work through other tweaks to improve your conversion rate and make your paid marketing strategies more profitable, and more effective. (Yep, more sales!) More sales, Benny? COUNT ME IN! WAIT. Are you all talk and no show? My copywriting wizardry has taken brands from $0 to mid-six figures turnover. I've written Product descriptions which sold tens of thousands of units. My email funnels have engaged and delighted readers like giving balloons to a group of toddlers at a birthday party. Let's work together & get your brand on track to break some records. Shoot me a message and I'll get to work right away.

Digital Marketing Copywriting Internet Marketing Facebook Marketing Marketing

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How to hire a great freelance Digital Marketer

A digital marketer is a freelance specialist who plans, executes, and optimizes online campaigns across search, social, email, and paid media channels to grow traffic, leads, and revenue. Hiring a skilled digital marketing expert gives your business a measurable path to reach the right audience, convert visitors into customers, and scale acquisition across the channels that matter most.

What does a freelance digital marketer do?

A digital marketing freelancer owns the strategy and execution behind your online presence. They translate business goals into channel-specific campaigns, set up tracking, run paid ads, build organic visibility, and report on performance against KPIs like cost per acquisition, return on ad spend, and conversion rate.

Most freelance digital marketers work as full-stack generalists or as channel specialists. Generalists coordinate the entire funnel, while specialists focus on one discipline such as SEO, paid search, paid social, email marketing, or content marketing. The right hire depends on whether you need a strategist, an executor, or both.

Core services and deliverables

A digital marketing expert typically handles a defined mix of recurring and project-based work. Common deliverables include:

Digital marketing strategy documents covering audience, positioning, channels, and budget allocation

Search engine optimization audits, keyword research, on-page optimization, and link-building plans

Google Ads and Microsoft Ads campaigns, including search, shopping, display, and performance max

Paid social campaigns on Meta Ads, LinkedIn Ads, TikTok Ads, and Pinterest Ads

Email marketing flows, newsletters, and lifecycle campaigns built in Mailchimp, Klaviyo, or HubSpot

Content marketing plans, editorial calendars, blog briefs, and lead magnets

Conversion rate optimization, landing page builds, and A/B testing

Analytics setup with Google Analytics 4, Google Tag Manager, and Looker Studio dashboards

Monthly performance reports tied to revenue, leads, and pipeline

Tools and platforms a digital marketer should know

Tool fluency is a strong proxy for experience. A capable digital marketing consultant should be comfortable across analytics, advertising, SEO, email, and CMS platforms:

Analytics and tracking: Google Analytics 4, Google Tag Manager, Hotjar, Looker Studio

SEO: Ahrefs, Semrush, Moz, Screaming Frog, Google Search Console

Paid media: Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager

Email and automation: Mailchimp, Klaviyo, HubSpot, ActiveCampaign

CMS and landing pages: WordPress, Webflow, Shopify, Unbounce

Project and reporting: Notion, Asana, Trello, Supermetrics

Industries that hire freelance digital marketers

Digital marketing freelancers serve almost every commercial sector, but demand is heaviest in a handful of verticals. E-commerce brands hire for paid social, Google Shopping, and Klaviyo email automation. SaaS and B2B technology companies need SEO, content marketing, and LinkedIn paid campaigns to fuel pipeline. Local services, real estate, healthcare, hospitality, and education businesses rely on Google Ads and local SEO to drive qualified inquiries. Startups often hire a fractional digital marketing specialist to validate channels before bringing the function in-house.

How to evaluate a digital marketing freelancer

Strong candidates show measurable outcomes, not just channel activity. Look for case studies that report concrete metrics — traffic growth, ROAS, cost per lead, conversion lift — alongside the strategy that produced them. Verify platform certifications such as Google Ads, Google Analytics, Meta Blueprint, or HubSpot, and check that their portfolio includes brands of similar size and industry to yours.

Useful interview questions to ask a digital marketing candidate:

Walk me through a campaign you ran end-to-end. What were the goals, the channels, the budget, and the results?

How would you structure the first 30 days of work on our account?

Which channels do you think will deliver the best return for our business, and why?

How do you set up tracking and attribution, and which reports would I see each month?

Tell me about a campaign that underperformed. What did you change, and what did you learn?

Why hire digital marketers on Freelancer.com

Freelancer.com gives you access to a global pool of vetted digital marketing freelancers across every channel and specialty. Whether you need a generalist to own strategy or a paid search specialist to rebuild your Google Ads account, you can compare proposals from candidates with verified profiles, ratings, and reviewable portfolios. Clients set their own budgets and receive competitive bids, so you can match scope to spend without compromising on quality. Milestone Payments protect your funds until deliverables meet the brief, which is particularly valuable for performance-based engagements.

Post a project on Freelancer.com today and connect with skilled digital marketing freelancers ready to plan, launch, and scale campaigns that move the metrics you care about.

What are the steps to hiring a freelance digital marketer?

Hiring the right digital marketing freelancer comes down to writing a clear brief, reading bids carefully, and validating proof of past performance. The process below works whether you need a one-off campaign audit or a long-term growth partner. Each step is designed to filter for candidates who genuinely match your goals, channels, and budget.

Step 1: Post your project on Freelancer.com

Your project post is the single biggest factor in the quality of bids you receive. A precise brief filters out generalists who do not match your industry or channel mix, and attracts digital marketing specialists who can speak directly to your goals. Head to the post project page , where you fill in the brief, scope, timeline, and budget before publishing the project for freelancers to bid on.

State the primary goal — leads, sales, app installs, brand awareness — and the KPI you will measure

List the channels you want covered, such as Google Ads, Meta Ads, SEO, or email marketing

Describe your business, industry, target audience, and current marketing stack

Specify deliverables and reporting cadence, such as monthly performance reports in Looker Studio

Share constraints including ad budget, timeline, and any tools or CMS the freelancer must work with

Step 2: Review bids from freelancers

Bids are short proposals, not just price quotes. A strong digital marketing bid shows that the freelancer has read your brief, understands your funnel, and has a point of view on which channels to prioritize. Read each proposal for strategic thinking before comparing rates, and use Freelancer.com chat to ask clarifying questions before shortlisting.

Look for a proposed approach that ties channel choice to your stated goal

Note candidates who ask sharp questions about tracking, attribution, or current campaign performance

Check for references to specific tools — Ahrefs, Google Tag Manager, Klaviyo, Meta Ads Manager — that match your needs

Confirm the proposed timeline is realistic for the channels involved, especially SEO and content

Ask for relevant case studies or sample reports before moving a freelancer to your shortlist

Step 3: Evaluate freelancers and award the project

The final decision combines proposal quality with profile evidence. For digital marketing hires, weigh consistency of results across multiple clients more heavily than a single standout case study, because channel performance varies by industry and budget. Verified credentials and detailed reviews from past clients are strong signals that a freelancer can deliver sustained results.

Review portfolio depth across the channels you need, looking for results expressed as ROAS, CPL, or traffic growth

Check star ratings, completion rate, and on-time delivery rate on the freelancer's profile

Read written client reviews, paying attention to comments on communication, reporting, and outcomes

Confirm platform certifications such as Google Ads, Meta Blueprint, or HubSpot where relevant

Award the project and use Milestone Payments to release funds as deliverables and performance benchmarks are met

How long does a digital marketing project take?

Short engagements like a marketing audit or campaign setup typically run two to four weeks. Ongoing retainers for SEO, paid media management, or content marketing usually need three to six months before you see compounding results, since search rankings, ad learning phases, and email list growth all take time to mature.

Should I hire a generalist digital marketer or a channel specialist?

Hire a generalist if you need strategy across multiple channels and your budget is modest. Hire a specialist if one channel — typically paid ads or SEO — is your main growth lever and you need deep expertise in that platform. Many businesses start with a generalist and add specialists once a channel proves its return.

What is the difference between a digital marketer and an SEO specialist?

A digital marketer covers the full mix of online channels, including paid ads, email, social, content, and SEO. An SEO specialist focuses exclusively on organic search visibility through technical SEO, on-page optimization, and link building. If organic search is your priority, hire an SEO specialist; if you need coordinated growth across channels, hire a digital marketer.

Do I need a digital marketing freelancer or an agency?

A freelancer is the better fit when you need direct accountability, faster communication, and flexible scope. Agencies suit larger budgets and brands that need multiple specialists working in parallel. Freelancer.com makes it easy to assemble a small team of independent specialists who work together on your account.

Can I hire a digital marketer for a one-off project?

Yes. Common one-off projects include marketing audits, Google Ads account setup, landing page builds, email automation flows, and competitor analysis. Many clients start with a defined project and convert top performers into longer retainers once they have proven their results.