Sales / Lead Generation / market research - web based education product
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I need a freelancer with sales/marketing and business acumen to 1) put together a report on the structure and hierarchy of universities and colleges in United States, 2) to conduct survey with the responsible parties and 3) make sales and generate leads
I would like to know more about this industry and how/who to approach marketing and selling into this industry in United States.
Once the job has been awarded, I will explain in more detail what kind of products and services we would like to introduce. For now, the product is a web based academic tools for students and teachers.
In a nutshell I need someone who has performed similar task and can show me some good examples in their portfolio or feedback. Also someone who can provide valuable insight to the industry and can generate leads and sales at the same time
We required the successful candidate to deliver 1) A market research report 2) Surveys from respective parties and 3) Sales/lead generations
The report shall include
1. Structure/hierarchy of the universities and colleges in United States. (i.e. Who is the purchase department?)
2. Routes to market. How do similar companies currently get into this market? i.e. industry specific distributors, selling directly to the head of libraries, attending events and advertising?
3. Competitive Analysis and market sizing. (Total market size, major competitors, etc)
4. Advice recommendations for reaching for marketing and selling into the education sector in United States.
Please don't stick to this report structure rigidly if you know a better way of presenting the information. Depending on what is easier to find we can alter the approach of the report as we go. In this regards, if you go above and beyond what I expect than we can also add a small bonus to the amount (to be discussed afterwards).
Survey (minimum 10 required)
1. We will provide you a survey template
2. Conduct survey with the respective parties in the industry
3. Names and contacts must be provided to be count as a complete survey
Sales / Lead Generation (Commission based)
As you gather the information on the report and conduct the surveys, you may come across with sales lead. You will be entitled to extra commission if you have successfully close a deal, there is no limit on the commission you can earned.
If you would like to bid on this project please respond with "education" in the subject line or first line of your response.
Please also respond with a suggested format and some info on why you would be suitable for this role.
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