
Closed
Posted
Paid on delivery
Project Overview: I am building two separate but interconnected digital platforms. I need a single talented brand designer to create the logos and brand kits for both. They must look like high-end "Brand Cousins"—aesthetically related (same font family, complementary shapes) but visually and legally distinct. Brand 1: B2B SaaS / CRM (Exact name revealed upon hire) What it is: An all-in-one business management software (CRM, invoicing, quoting) built for service professionals, sole traders, and Limited Companies. Vibe: Premium, secure, tech-forward, and corporate. Creative Direction: We are leaving the icon and imagery entirely up to you. Our only strict rule is to avoid construction/tradesman clichés (no toolboxes or hammers). It must look like a high-end SaaS company. Brand 2: Public Directory (Exact name revealed upon hire) What it is: A universal, public-facing search directory where consumers find, review, and verify businesses across all industries. While initially targeting trades, it is built to host everything from photographers and car dealerships to B2B agencies. Vibe: Trustworthy, universal, authoritative, and verified (similar to Trustpilot). Creative Direction: Completely open to your interpretation. However, we want to avoid lazy, literal symbols (like generic stars, thumbs-up, or speech bubbles) and industry-specific imagery (like houses or roofs). We are looking for a unique, proprietary mark that subconsciously communicates universal "trust and verification." The Master Color Palette: You must design using this exact hierarchy so the brands remain visually connected: Midnight Navy (#0B132B): Primary text and grounding color. Forest Green (#1B7942): The trust/verification signal (Used heavily in Brand 2). Royal Purple (#6B46C1): The premium SaaS accent (Used sparingly in Brand 1). Vibrant Orange (#FF6B35): The action color (Used strictly for CTA accents). Required Deliverables: Primary Logo (Icon + Text) for both brands. Icon-only versions & All-white/transparent versions. A 1-page PDF Brand Guideline outlining the exact font used (Must be a free Google Font like Inter or Plus Jakarta Sans) and color hex codes. Source vector files (.AI or .SVG) and high-res PNGs. To Apply: Please start your proposal with the words "MIDNIGHT NAVY" so I know you read this brief. Please include 2 to 3 links to your past B2B, SaaS, or corporate logo work. Generic copy-paste bids will be ignored.
Project ID: 40626427
178 proposals
Remote project
Active 1 min ago
Set your budget and timeframe
Get paid for your work
Outline your proposal
It's free to sign up and bid on jobs
178 freelancers are bidding on average £109 GBP for this job

MIDNIGHT NAVY — I read the brief carefully, and the “brand cousins” direction is very clear. I can create two polished, legally distinct identities that feel connected through typography, form language, and your master palette without falling into cliché SaaS or trust symbols. I have solid experience with clean B2B/corporate branding and will deliver editable source files plus a simple brand guide. If you want, I can also share a few relevant logo samples here.
£230 GBP in 7 days
9.8
9.8

**MIDNIGHT NAVY** Hello, I have carefully read your brief, and I understand you're looking for two premium logos that feel like **brand cousins**—sharing a unified visual language while remaining legally and visually distinct. The relationship between the brands will come from a consistent typography system, complementary geometric forms, and your defined color hierarchy, while each identity will communicate its own purpose: one as a secure, enterprise-grade SaaS platform and the other as a trusted public verification directory. My process begins with researching both products and exploring multiple concept directions before refining the strongest identities. I'll ensure the SaaS brand projects innovation and reliability without relying on industry clichés, while the directory receives a proprietary trust mark that is memorable, scalable, and avoids overused symbols like stars or checkmarks. ✅ Portfolio: https://www.freelancer.com/u/AneesaIBA?w=f&ngsw-bypass= Before starting, I'd like to know whether you already have preferred brand names finalized for both products, or will they be shared once the project begins? I will deliver two cohesive, future-proof brand identities that work seamlessly across websites, SaaS dashboards, mobile apps, social media, print, and marketing materials. Best Regards, Rabia Shaikh
£100 GBP in 1 day
8.3
8.3

GoodDay, your project for “Brand Identity Designer for 2 Interconnected B2B SaaS / Directory Platforms” caught my attention. I’m Sabina, a professional artist/designer with a decade of experience delivering quality work. I’ve completed similar projects using Visual Design, Website Design, Logo Design, Corporate Identity, Digital Design, Graphic Design, Branding, Adobe Photoshop, Typography and Adobe Illustrator. Portfolio: https://www.freelancer.com/u/ArtisticQueens
£100 GBP in 1 day
7.9
7.9

Hello! I am ready to help you with Brand Identity Designer for 2 Interconnected B2B SaaS / Directory Platforms, Exactly as you want. I have lots of experience in Website Design, Graphic Design, Logo Design, Adobe Photoshop, Branding, Corporate Identity, Digital Design, Typography. Must check our profile to check amazing ratings and reviews: https://www.freelancer.com/u/komalshaikh92 I am available to chat or a call to discuss the project right now. Thankyou, Komal. Digitaurus Technologies.
£100 GBP in 5 days
8.1
8.1

MIDNIGHT NAVY — this is a strong brief, and I like the challenge of making two separate brands feel related but not repetitive. For Brand 1, I’d keep the direction premium and tech-forward; for Brand 2, I’d focus on a more universal trust signal that feels proprietary rather than obvious. You’ll receive both logo systems, icon versions, white/transparent files, and a neat one-page guideline PDF. Happy to discuss the style direction further on a call through the platform.
£240 GBP in 7 days
8.0
8.0

Greetings, I have carefully reviewed your project description and I am excited about the opportunity to work on creating brand identities for your interconnected B2B SaaS and Directory platforms. Understanding the importance of maintaining a consistent yet distinct visual identity for both brands, I will ensure that they reflect the premium, trustworthy, and tech-forward vibes you are aiming for. With over 15 years of experience in logo design and branding, I have successfully worked on similar projects for various corporate clients. My approach involves creating unique and memorable brand identities that resonate with the target audience while adhering to the specified color palette and creative direction. I invite you to review my portfolio for a glimpse of my past B2B, SaaS, and corporate logo design work: https://www.freelancer.com/u/engmoriadham I look forward to the opportunity to bring your brand visions to life. Thank you for considering my proposal. Warm regards, Adham
£100 GBP in 3 days
8.0
8.0

MIDNIGHT NAVY. I will craft these two high-end brand identities by utilizing Adobe Illustrator to ensure a cohesive visual aesthetic for your platform. I recently developed a sophisticated identity system for a fintech startup that required similar color hierarchies and minimal icon design principles. Estimated timeline: 5 days Budget: £250 Let's discuss and get started. Ajharul
£135 GBP in 7 days
7.7
7.7

Greetings, I have reviewed your (Brand Identity Designer for 2 Interconnected B2B SaaS / Directory Platforms) project and understand your need for a high-quality, professional design. I am certain I can deliver results that align with your vision, with clear communication and timely delivery throughout the process. You’ll receive: ✔️Multiple file formats (AI, PDF, PNG, JPG, etc.) ✔️Full copyright ownership ✔️Revisions until satisfaction ✔️Timely delivery with clear communication Portfolio: https://www.freelancer.in/u/InnovativeArt10 Warm regards, Janvi
£50 GBP in 1 day
7.9
7.9

HI, I'm Luqman Ahmed, a seasoned graphic designer with extensive experience in brand identity design for diverse industries, including corporate and B2B sectors. I've developed a strong eye for detail and an intuitive understanding of translating abstract values into visually engaging designs, which makes me an ideal candidate for your interconnected B2B SaaS / Directory Platforms project. I love the creative challenges your project offers. Your emphasis on maintaining the visual connection while distinctly expressing the nature and offerings of each brand resonates with my design philosophy. My proficiency in Adobe Illustrator and Photoshop along with my nuanced understanding of typography will ensure that the logos I create perfectly exemplify the ethos of your brands while adhering to your specified visual elements like font family and color hierarchy.
£20 GBP in 1 day
7.8
7.8

GoodDay, I’ve carefully read through your project description and understand your requirement for “Brand Identity Designer for 2 Interconnected B2B SaaS / Directory Platforms”. I’m Hamza, a seasoned artist/designer with a decade of professional experience, dedicated to producing clean, engaging, and high-quality work. I’ve previously completed similar projects using Corporate Identity, Adobe Illustrator, Branding, Visual Design, Typography, Logo Design, Digital Design, Graphic Design, Website Design and Adobe Photoshop, following a step-by-step workflow that ensures consistency and timely delivery. Portfolio link for reference: https://www.freelancer.com/u/LionConcepts My working approach includes: • Requirement analysis • Initial design/concept submission • Feedback-based revisions • Final asset delivery I’m confident this can be completed within your expected timeframe at a reasonable cost. I’d be glad to discuss further. Best regards, Lion Concepts
£75 GBP in 1 day
7.5
7.5

MIDNIGHT NAVY — I’d love to work on this dual-brand identity project. Your color hierarchy and positioning already give a very good strategic base, so the next step is turning that into two memorable marks that feel premium, modern, and connected. I’ll make sure the concepts avoid generic industry visuals and stay suitable for long-term B2B use across web and marketing materials. Final delivery will include vector files, PNGs, and the brand guideline sheet.
£220 GBP in 7 days
7.2
7.2

MIDNIGHT NAVY upon your required "stellar" quality, I'm Jimmy Francais, the graphic designer who can help co-relate the dynamic roots of your interconnected B2B SaaS/Directory platforms. Trust me to design bold and unique logos stemming from your specified color hierarchy and elevated vibes. With over 6 years' expertise ranging from SaaS titans to trade influencers, I possess a versatile understanding of various industries while retaining a knack for corporate aesthetics. My authentic approach involves transforming clients' visions into designs that captivate and resonate. I am confident I can create brand identities that align exquisitely with your vision; high-end yet distinct domains that differentiate each platform while remaining aesthetically coherent as "Brand Cousins." I invite you to review my portfolio here: https://www.freelancer.com/u/Jneutron1237890 I would be happy to discuss your project requirements in detail and provide the most suitable solution for your needs. Budget and project timeline can be discussed through chat based on the scope and complexity of the work. Feel free to contact me at your convenience. I look forward to working with you. Best Regards, Jimmy W.
£50 GBP in 1 day
7.2
7.2

MIDNIGHT NAVY! It's great to meet you, and I must say your project sounds incredibly exciting. As an experienced brand identity designer, I can assure you a comprehensive approach that holds your 'Brand Cousins' concept at its core. Over the past 8 years, I have successfully built numerous distinct yet interconnected brand identities much like yours. My proficiency in Adobe Illustrator and Photoshop, combined with solid skills in logo and visual design, make me well-equipped for this task. I truly understand the significance of these platforms: B2B SaaS/CRM- for service professionals, and the universal public directory. For your first brand, my designs will echo a premium, secure and tech-forward vibe that your sophisticated clients will relate to. While adhering strictly to your guidance, I will unveil an impactful imagery that looks fresh and inspiring. Please feel free to reach out so we can connect and explore how I can contribute to your project’s success. My Portfolio: https://www.freelancer.com/u/rinuart28 Looking forward to your response. Best regards, Pink Pony X.
£50 GBP in 1 day
7.3
7.3

Hi, I am excited about the opportunity to work on your project for creating brand identities for two interconnected B2B SaaS and Directory platforms. I understand the need for distinct yet related brand designs that convey a premium and trustworthy vibe for each platform. I propose to start by thoroughly researching your target audience and industry to create unique and impactful logos that align with your creative direction. I will ensure consistency in design elements and color palette to establish a strong visual connection between the two brands. https://www.freelancer.com/u/pixelonik Let's discuss further to delve into your specific requirements and ideas. Looking forward to collaborating with you on this project. Best regards, Ramandeep
£20 GBP in 1 day
6.9
6.9

MIDNIGHT NAVY Hi there, I can professionally design two visually connected yet legally distinct brands for your SaaS CRM and public directory platforms. The project includes primary logos, icon-only versions, transparent assets, Google Font selection, color hierarchy implementation, PDF brand guidelines, and editable AI or SVG files. I'm an expert and have a very strong grip on Photoshop & Illustrator. I also offer unlimited revisions and at the end, all the vector formats for future use. Visit my portfolio at https://www.freelancer.com/u/allanashan99. Thanks & Regards, Shan.
£25 GBP in 2 days
7.0
7.0

MIDNIGHT NAVY. Esteemed Client! I'm Roger, the creative force that can bring your brand vision to life. With over 8 years in the industry, specializing in visual design, branding, and logo design - I’m confident in my ability to deliver exactly what you need to create your interconnected platforms. I've had the pleasure of working with various B2B, SaaS corporations and established corporate identities; these experiences position me as a versatile designer capable of merging the unique aspects of both your brands. My design approach aligns seamlessly with your vision. Striking that elusive balance between corporate professionalism and tech-forwardness for SaaS brand or successfully communicating trustworthiness without opting for clichéd symbols are challenges I know how to overcome. Deadline & Cost will be quoted after the discussion Kindly check out my previous work https://www.freelancer.com/u/roger220 1. Multiple rounds of revision 2. 100% Satisfaction So that you will consider me every time for future job whenever you needed. Best Regard Roger W.
£50 GBP in 1 day
7.1
7.1

Projects like yours are why I'm passionate about being a brand identity designer. It's all about conveying a story and an identity through visuals, and your intertwined B2B SaaS / Directory platform project needs that balance delicately curated. My 10+ years of experience in graphic design include a multitude of B2B work, corporate rebranding exercises and a firm understanding of the software business ecosystem. This has enabled me to build comprehensive skill sets in Adobe Illustrator, Photoshop among others - ideal for your requirements. One of my core strengths is the ability to deeply understand the essence of brands and their audiences, translating it into impactful visual storytelling while adhering to specific guidelines. I've successfully incorporated this skill into diverse designs over the years which include unique wordmarks, adaptable logos with symbolic resonance, and extensive color palettes - all factors crucial for the project at hand. Please take a moment to explore my portfolio: https://www.freelancer.com/u/sadian4 If my style and expertise align with your vision, I’d love to discuss how I can bring your project to life. Let’s connect — budget and deadline can be finalized during our chat. Best regards, Sadia S.
£50 GBP in 1 day
7.0
7.0

"MIDNIGHT NAVY" Hi there, I can help create premium brand cousin logos and brand kits for your B2B SaaS CRM and public directory. I will follow the Midnight Navy, Forest Green, Royal Purple, and Vibrant Orange palette, delivering AI, SVG, PNG, and brand guidelines. I have strong skills in Adobe Photoshop, Adobe Illustrator, and other design tools, And the best part is that I keep working until my clients are fully happy with the results. You can view a similar project in my portfolio here: https://www.freelancer.com/u/humartist101 Thanks & Regards, Humayo.
£100 GBP in 3 days
6.8
6.8

As a seasoned designer with a background specializing in branding—I am more than prepared to take on the challenge posed by this project. Over the years, I've honed my skills to not just deliver unique and visually appealing concepts but also to adapt them to fit specific prerequisites. Having built brand identities for various B2B and SaaS companies in the past, I promise to bring the same dedication and skillset to your platforms. My creative process is marked by a deep understanding and analysis of the brand's core values, aimed at delivering strategic designs that resonate. Your demand for "Brand Cousins" perfectly aligns with my design philosophy—I enjoy creating cohesive cross-brand visual narratives, while still differentiating each in terms of identity. Let's transform our ideas into reality ready to Chat about the project and bring our vision to life Budget and deadline will be discussed over chat https://www.freelancer.ca/u/Jomsmathews Regards, Joms W.
£50 GBP in 1 day
6.9
6.9

Hi, You've mentioned the need for a talented brand designer to create logos and brand kits for two interconnected B2B SaaS and Directory platforms. I understand the importance of creating visually distinct yet aesthetically related designs for both brands to convey a premium and trustworthy vibe. With my expertise in Graphic Design, Logo Design, and Branding, I have successfully worked on similar projects in the past. For your project, my approach would be to carefully craft unique logos that reflect the essence of each platform while maintaining a cohesive brand identity using the specified color palette. To get a better sense of my skills, please visit my portfolio: https://www.freelancer.com.au/SajidaSaqira I look forward to discussing your project further and how I can bring your brand vision to life. Let's schedule a call to explore the possibilities. Best regards, Sajida
£150 GBP in 7 days
6.6
6.6

London, United Kingdom
Payment method verified
Member since Jul 9, 2026
£2-5 GBP / hour
£20-250 GBP
₹600-1500 INR
₹600-1500 INR
$15-25 USD / hour
$15-25 USD / hour
$10-30 USD
₹600-1500 INR
₹1500-12500 INR
$30-250 USD
$15-25 USD / hour
$20 USD
$30-250 USD
$300 USD
$30-250 USD
₹1500-12500 INR
₹600-1500 INR
$30-250 USD
₹1500-12500 INR
$50 USD
$10-30 USD
₹400-750 INR / hour