"BIPPI" is a brand of baby care products including baby disposable diapers, baby wet wipes, baby toiletries, etc. Our target market are young parents who look for best value baby care products for their babies and young children.
Currently, we already have the logo and packaging design, we would like to work with a designer or design studio who can help us develop further on the complete brand guideline and a website for "BIPPI".
Scope of work: Brand Guideline Book with below contents:
1. BIPPI Brand: (contents provided by me)
1.1 Brand Story
1.2 Our mission
1.3 Our value
2. Strategic brand vision: (contents provided by me)
2.1 Brand Identity
2.2 Brand Value Proposition
2.3 Brand Positioning
3. Visual Brand Identity:
3.1 Brand logo (one full color logo will be provided by me), you will need to develop further on logo types such as single color logo, logo clear space guide, color guide, usage, Do's and Don'ts.
3.2 Tagline (contents provided by me)
3.3 Brand typography: based on strategic brand vision in point 2 above, you develop the typography
3.4 Brand Photography: you propose the concept
3.5 Brand color: you develop this concept
4. Brand Communication: contents will be provided by me
5. Product Brochure (Packaging mock-up & Product Features)
6. Corporate Identity: You develop the designs
6.1 Stationery
6.2 Document Template: Letter Head / Footer, PowerPoint Template
6.3 T-Shirt & Jacket
Website
Home Page
1. Our Story
2. Products
2.1. Baby Pants Diapers
2.2. Baby Wet Wipes
3. FAQ
4. Contact Us
*** Example website: [login to view URL]
A sample brand guideline book will be provided, please contact me.