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Meta Ads Specialist / Performance Marketer — Tamil Nadu | Placement-Focused Program We’re Hiring a Performance Marketer Who Can Drive Admissions — Not Just Leads We run a fast-growing IT placement and career guidance program in Tamil Nadu. This is NOT a coding course or generic training program. Our focus is helping: - Experienced IT professionals struggling to get their next opportunity - Experienced candidates looking for better career opportunities - Career switchers trying to move into high-demand technology roles - Candidates who need structured placement guidance and trusted referrals We are now looking for an experienced Meta Ads Specialist / Performance Marketer who can help us scale this program through Facebook and Instagram. IMPORTANT: TAMIL NADU ONLY We are specifically looking for a Tamil Nadu-based freelancer who: - Understands the Tamil Nadu job market - Can communicate comfortably in Tamil and English - Understands Tamil audience behaviour and buying psychology - Has experience targeting audiences within Tamil Nadu - Can create campaigns specifically for Tamil-speaking audiences - Understands the difference between generating inquiries and generating serious candidates Our target audience is Tamil Nadu candidates only. --- THE MAIN OBJECTIVE We don't want thousands of cheap leads. We want qualified candidates who are genuinely looking for placement/career opportunities and are willing to take the next step. The funnel we care about is: META ADS → QUALIFIED CANDIDATE → COUNSELLING → ENROLMENT → PLACEMENT OUTCOME Your primary KPI will be qualified paid enrolments, not simply CPL. --- YOUR RESPONSIBILITIES You will own the Meta performance marketing strategy, including: - Audience research and segmentation - Tamil Nadu-specific targeting - Career-switcher audience strategy - Experienced IT professional targeting - Campaign architecture - Prospecting campaigns - Retargeting campaigns - Creative and copy testing - A/B and multivariate testing - Budget allocation and daily optimisation - Lead quality optimisation - Conversion funnel analysis - CRM-based performance analysis - Identifying why leads fail to convert - Improving the journey from advertisement to paid enrolment You should be comfortable making decisions based on actual conversion data, not vanity metrics. --- OUR CORE AUDIENCE We particularly want to reach: Experienced Candidates People who already have work experience but are struggling with: - Getting shortlisted - Finding better opportunities - Career progression - Switching technology domains - Getting relevant interview opportunities - Finding trusted placement support Career Switchers Candidates who want to transition into technology roles and need a structured path toward employment opportunities. The marketer must understand how to distinguish these audiences and build different messaging and campaign segments rather than putting everyone into one audience. --- PLACEMENT-FOCUSED POSITIONING Again, this is important: WE ARE NOT HIRING A MARKETER TO SELL A GENERIC CODING COURSE. Our marketing needs to communicate the value of a placement-focused program, career guidance, interview support, and access to relevant opportunities/referrals. You should be able to market based on career outcomes and candidate intent, while keeping all advertising claims accurate and compliant. --- PERFORMANCE-BASED COMPENSATION We are moving toward a results-driven compensation model. We don't want to pay simply because campaigns were launched or leads were generated. We want incentives aligned with actual business results. You can propose your preferred model, such as: - CPA per confirmed enrolment - Tiered CPA based on admission volume - Percentage of revenue/tuition generated - Milestone-based model - Hybrid fixed + performance model Your proposal should clearly explain: What you expect → What you deliver → How you get paid We will use our CRM to track lead quality, counselling progress and confirmed enrolments. --- WHAT WE WANT TO SEE FROM YOU Please don't send a generic message saying: "I am a Meta Ads expert with 5 years of experience." Show us your numbers. Include: 1. Previous Meta Ads case studies 2. Campaign budgets personally managed 3. Average CPL 4. Qualified-lead rate 5. Lead-to-sale/admission conversion rate 6. Cost per acquisition 7. ROAS/revenue generated where available 8. Experience with education, recruitment, career services, EdTech or similar businesses 9. Experience targeting Tamil Nadu / South Indian audiences 10. Your proposed performance-based compensation model Also tell us exactly what you personally handled in your previous campaigns. --- WHO WE ARE LOOKING FOR The ideal person is: ✓ An experienced hands-on Meta Ads specialist ✓ Strong in performance marketing ✓ Experienced in lead-generation funnels ✓ Strong in audience segmentation ✓ Comfortable analysing CRM data ✓ Experienced with conversion optimisation ✓ Understands Tamil Nadu audiences ✓ Fluent in Tamil + English ✓ Comfortable with performance-based compensation ✓ Focused on revenue and admissions rather than vanity metrics Tamil Nadu-based freelancers only. If you have successfully converted advertising spend into qualified customers and measurable revenue, we want to talk to you. ROLE Meta Ads Specialist / Performance Marketer Location: Tamil Nadu, India Work: Remote Target Market: Tamil Nadu Language: Tamil + English Industry: IT Career / Placement Compensation: Performance-based / Conversion-linked Apply with your portfolio, campaign results and proposed performance model.
Project ID: 40683301
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17 freelancers are bidding on average ₹8,803 INR for this job

Hi, I’d be happy to manage your Meta (Facebook & Instagram) advertising campaigns and help you generate qualified leads, sales, and brand awareness. With 15+ years of experience in digital marketing, I specialize in creating ROI-focused ad strategies tailored to your business goals. ✅ What I Will Handle: 1. Audience Research & Targeting Strategy 2. Campaign Setup (Leads, Sales, Traffic, Awareness) 3. Creative Ad Copy & A/B Testing 4. Pixel & Conversion Tracking Setup 5. Budget Optimization & Scaling 6. Daily Monitoring & Performance Optimization 7. Detailed Reporting & Insights I have hands-on experience managing PPC campaigns for various business models, focusing on efficient spend, relevant traffic, and consistent performance improvement. My approach is data-driven, transparent, and performance-focused, ensuring your ad spend is used efficiently. Let’s discuss your goals and create a winning Meta Ads strategy for your business. Best regards, Rajkumar V.
₹5,000 INR in 30 days
8.0
8.0

Hi, I will help you manage and optimize Meta ads to drive high-quality leads and increase sales. With more than 11+ years of experience, I specialize in creating and managing high-performing Meta ad campaigns. My approach focuses on identifying the right audience, creating compelling ad creatives, and continuously optimizing campaigns to achieve the best possible results and ROI. 1. Here’s what I offer in Meta ad management: • Audience research and targeting strategy • Custom audience and lookalike audience setup • Facebook Pixel setup and tracking configuration • Campaign structure and ad account setup • Ad creative strategy (image/video ads) • High-converting ad copywriting • A/B testing to improve ad performance • Budget management and bid optimization • Continuous ad monitoring and optimization • Performance tracking and reporting My goal is to generate quality leads, increase conversions, and maximize your ad performance. Let’s get started today! Best regards, Anju MA,
₹9,000 INR in 30 days
6.6
6.6

Hello, I will help you generate high-quality, conversion-focused leads through strategic Meta Ads (Facebook & Instagram) campaigns designed to maximize ROI and reduce cost per lead. With 8+ years of experience in social media marketing and paid advertising, I specialize in building data-driven ad strategies that attract the right audience, reduce cost per lead, and improve overall campaign performance. I can plan, create, and optimize your Meta Ads campaigns with a strong focus on lead generation and consistent business growth. * My expertise includes: • Meta Ads (Facebook & Instagram) Campaign Setup & Management • High-Converting Lead Generation Campaigns • Audience Targeting & Retargeting Strategies • Ad Copy & Creative Optimization • A/B Testing for Better Performance • Conversion Tracking & Pixel Setup • Campaign Scaling & ROI Optimization I focus on delivering qualified leads by improving targeting, creatives, and continuous optimization to ensure maximum performance. Let’s connect and discuss how I can help you scale your business with effective Meta Ads campaigns. Best regards, Raghav RB,
₹8,000 INR in 30 days
6.0
6.0

Hello, I hope you’re doing well. I’m Rajkumari, a Google Ads & PPC Specialist at GClickWebTech, helping businesses generate quality leads and sales through structured, data-driven advertising strategies. How I Approach Google Ads- Successful Google Ads isn’t just about running ads—it’s about accurate tracking, smart targeting, and continuous optimization. I manage the entire ecosystem to ensure every click is measurable and profitable. Services Included- Google Ads (PPC): Search, Display, Shopping, YouTube & Performance Max campaigns Keyword Research & Bidding Strategy: High-intent keywords focused on conversions Ad Copy & Creative Optimization: Ads written to attract clicks and conversions Google Merchant Center (GMC): Setup, product feed optimization & policy compliance Conversion Tracking: Accurate tracking for leads, sales & events GA4 & Google Tag Manager: Advanced analytics and clean data tracking Budget & Bid Optimization: Reduce wasted spend and improve ROI Performance Monitoring & Reporting: Clear insights and continuous improvement Why Work With Me- At GClickWebTech, I focus on transparent reporting, clean tracking, and ROI-focused decisions—not guesswork. Let’s connect via chat and review your business goals to create a tailored Google Ads strategy. Regards, Rajkumari Google Ads Specialist | GClickWebTech
₹5,000 INR in 30 days
4.2
4.2

Dear Client, I can manage Meta Ads for your Tamil Nadu-focused IT placement and career guidance program with a clear focus on qualified candidates and paid enrolments. I have 6+ years of experience in Meta Ads and performance marketing, including audience targeting, lead generation, retargeting, creative testing, funnel optimisation and campaign scaling. I understand the importance of tracking lead quality, counselling progress and actual conversions instead of focusing only on CPL. I can share relevant campaign results, case studies and work links in the chat box. Looking forward to your response on chat box. Thanks.
₹2,500 INR in 10 days
3.5
3.5

Hi I can manage your Meta campaigns end-to-end, focusing on qualified Tamil Nadu candidates, lead quality, counselling-to-enrolment conversion, and continuous CPL/CPA optimisation rather than just generating leads. I can also structure Tamil/English creatives, retargeting and CRM-based performance tracking. 1. What is your current monthly Meta ad budget? 2. Do you already have CRM data for qualified leads and confirmed enrolments? if looking for expert then lets connect (having UK , UAE and Country Experience) chat will start soon and provide 100% (result)
₹12,000 INR in 7 days
0.9
0.9

Hi, I’m an experienced digital/performance marketer with hands-on experience running Meta Ads, building conversion-focused campaigns and helping clients generate qualified leads and business results. I focus on quality conversions, not just lead volume. My approach is: Meta Ads → Qualified Lead → Counselling → Enrolment → Revenue I can handle: • Audience research & segmentation • Tamil Nadu-focused targeting • Experienced IT professional & career-switcher campaigns • Prospecting & retargeting • Ad copy and creative testing • A/B testing & daily optimisation • Lead-quality optimisation • Funnel/CRM analysis • CAC and conversion optimisation I’ve worked with clients and have had happy clients with the results delivered, and I take a hands-on approach to campaign strategy, execution and optimisation. I understand that your goal is not thousands of inexpensive inquiries — it is serious candidates who convert into paid enrolments. I would optimise campaigns based on actual downstream conversion data rather than CPL alone. I’m also open to a performance-linked model, preferably a hybrid fixed + performance structure based on confirmed enrolments. I’d be happy to share my previous work, campaign results and discuss how I would structure your Tamil Nadu acquisition funnel. Let’s build a campaign focused on qualified candidates, admissions and measurable revenue. Regards, Vikas
₹12,000 INR in 14 days
0.0
0.0

Hello, ➤ I understand you’re looking for a performance marketer who can genuinely drive admissions for your IT placement program in Tamil Nadu. ✦ PROFESSIONAL QUALITY | FAST COMMUNICATION | UNLIMITED REVISIONS ✦ ❇️ WHAT I CAN OFFER: ▪ In-depth audience research tailored to Tamil Nadu’s job market ▪ Proven experience in creating campaigns that resonate with Tamil-speaking candidates ▪ Strong analytical skills for optimizing lead quality and conversion rates ▪ Regular updates and clear communication throughout the project ▪ A focus on delivering qualified candidates, not just leads ▪ A/B testing for continuous improvement of campaign performance ▪ A results-driven compensation model that aligns with your objectives ❇️ MY APPROACH: I’ll develop a targeted strategy that clearly distinguishes between your core audiences. My goal is to convert inquiries into genuine candidates ready for your program. ✨ I’m ready to get started immediately. Let’s discuss how I can contribute to your success. Regards, Shaun Kelly
₹5,900 INR in 7 days
0.0
0.0

We've just completed a similar project, helping an IT training program in Tamil Nadu drive qualified candidates through targeted Meta Ads, resulting in a remarkable increase in enrolments within the first quarter. Based on your needs, I can develop a focused Meta Ads strategy that resonates with Tamil-speaking audiences, driving genuine inquiries and placements rather than just leads. I understand the unique challenges faced by experienced IT professionals and career switchers in Tamil Nadu, and I can tailor campaigns specifically to them. With over 75 5-star reviews and a top 1 percent ranking among 75 million users, my expertise lies in performance marketing that prioritizes conversion. I’ve successfully managed substantial campaign budgets, achieving impressive lead-to-sale conversion rates. I’d love to discuss how we can align our goals for measurable results and create a performance-based compensation model that reflects our success. Regards, Ruan111.
₹6,250 INR in 7 days
0.0
0.0

Good day, I can resolve your Meta Ads Conversion-Focused Performance Marketer cleanly with verified code and zero downtime. My approach: diagnose the root conflict in staging, apply the verified fix within 2-3 business days, and run cross-browser QA before final hand-off. Can you share the site URL or error message here in chat so I can review it right now? Best regards, Tumisang
₹7,000 INR in 4 days
0.0
0.0

Hello! As a Meta Ads & Growth Marketing Specialist, I will help you design and execute high-converting Facebook and Instagram ad campaigns to generate qualified leads and maximize your return on ad spend (ROAS). My Performance-Driven Strategy: Audience & Tracking Setup: Precise targeting (retargeting, lookalikes, core interests) alongside full Meta Pixel and Conversion API (CAPI) configuration to capture exact data. Conversion-Focused Creatives: Compelling ad copy and engaging visual assets tailored specifically to resonate with your target market. A/B Testing & Optimization: Continuous testing of hooks, headlines, and audiences to drive down your Cost Per Lead (CPL) while scaling volume. Funnel Integration: Seamless alignment between your ads, landing pages, and automated lead capture workflows to prevent any drop-off. Why Work With Me? With hands-on experience managing paid campaigns, landing page funnels, and creative workflows, I bring both technical precision and marketing strategy to your project. My focus is straightforward: deliver clear, measurable ROI and data-backed performance from day one. Let's discuss your targets and campaign timeline so we can get started right away! What is your main conversion goal for this project?
₹7,000 INR in 7 days
0.0
0.0

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