develop an effective marketing strategy for the organization
Summary of Key Skills
• Possess a charming personality and excellent communications skills
• Skilled at identifying and integrating different media forms
• Aware of the online and offline digital promotional methods
• Effective organizational skills and record keeping abilities
• Technically competent in using Illustrator, Photoshop, Dreamweaver and InDesign
Work Experience
Designation: Senior Digital Media Professional
Organization: Tristate Media Advertising, Avenel, New Jersey
Tenure of Work: June 2006 – October 2013
Responsibilities:
• Communicate with clients and understand their business nature. Interpret their needs for promotion and brand development
• Make strategies and determine the media mix appropriate for the organization’s size, nature and needs
• Keep track of the internet’s trends and search engine’s algorithm to evaluate its capacity to act as a media platform
• Shoot advertisements to be telecast over the television and arrange for prime time telecast slots for the advertisement
• Maintain cordial relations with the government, financiers, customers, critics, journalists, advertisers and all those who give feedback of the company publicly
Designation: Digital Media Executive
Organization: Premier Media Advertising, Tampa, Florida
Tenure of Work: September 1999 – June 2006
Responsibilities:
• Communicate with the different publication and production houses and finalize the contract