Rectify UTM Tracking in Zenoti Website Bookings -- 2

Fix UTM Tracking for Website Bookings on Zenoti We are looking for an experienced web tracking / UTM / analytics developer who can help us troubleshoot an issue with UTM tracking on our website booking flow. Our booking/reporting platform is Zenoti. Currently, the UTM fields in our appointment reports are coming through as blank for bookings. What Zenoti Support Said- Zenoti explained that the UTM columns are blank because some appointments are being booked without UTM tracking details being passed through the booking link. In simple terms: - UTM Source tells us where the booking came from — for example, Facebook, Google, email, etc. - UTM Medium tells us how the link was shared — for example, email, SMS, paid advertising, referral, etc. - When a customer lands on the website with UTM parameters, those parameters should ideally be retained throughout the booking journey and passed to Zenoti when the appointment is created. If the UTM information is lost somewhere during the website/booking process, the Zenoti report shows the UTM fields as blank. Business Requirement Our expectation is that the original UTM parameters should be preserved and passed through for website bookings across all locations. The current report showing blank UTM values is therefore a problem that needs to be investigated. What We Need You To Do We need someone who can: - Review the current website booking journey. - Identify where the original UTM parameters are being lost. - Check how UTM parameters are being captured when a visitor first lands on the website. - Check whether the UTM parameters are retained while the visitor moves through the booking flow. - Check how the booking information is ultimately passed to Zenoti. - Identify why UTM information is missing from the Zenoti appointment/report. - Recommend or implement a solution so the original UTM values are consistently passed with website bookings. Test the solution using different UTM combinations, such as: utm_source utm_medium utm_campaign utm_content utm_term (where applicable) Verify that the solution works across different locations/bookings and does not overwrite the original UTM values incorrectly. Important: No direct platform, website, Zenoti, CRM, or production access will be provided to the freelancer. The person must be comfortable joining a video call with us and troubleshooting the issue live by screen sharing / guiding us through the steps. You will need to explain what we should check, where to look, what configuration/code needs to be reviewed, and what changes need to be made. If code/configuration changes are required, you should be able to guide our team live through the required changes. Ideal Freelancer You should have experience with: UTM tracking Website analytics/tracking JavaScript Web forms and booking flows GA4 / Google Tag Manager URL parameters and cookie/local storage/session storage CRM/MarTech integrations API or webhook-based data passing Troubleshooting attribution issues Zenoti or similar appointment/booking platforms Experience with Zenoti booking integrations is a strong advantage. Expected Outcome At the end of the session, we want to clearly understand: Where the UTM information is currently getting lost → Why it is getting lost → What needs to be changed → How to verify that the original UTM values are reaching Zenoti correctly. The ultimate goal is to ensure that website bookings consistently retain and pass their original UTM tracking information for reporting and attribution. Please Include in Your Proposal Your experience with UTM/attribution troubleshooting Your experience with website booking flows Whether you have worked with Zenoti or similar platforms Examples of similar UTM tracking issues you have solved Your hourly/project rate Your availability for a live video troubleshooting session

Project ID: 40671966