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Meta Ads Media Buyer for UK Home Décor E-commerce Brand We are Sophia Living, a UK-focused home décor and home textiles e-commerce brand offering distinctive, handcrafted and made-to-order pieces, including made-to-measure curtains, wall tapestries, rugs, cushions and other home accessories. We are looking for an experienced, performance-driven Meta Ads Media Buyer to manage and optimise our paid advertising with a clear focus on sales, conversions and profitable ROAS. This is not a brand-awareness-only role. Our priority is turning qualified traffic into customers and building a scalable advertising strategy for the UK market. What we need: * Proven experience managing Meta Ads for e-commerce brands, preferably in home décor, interiors, furniture, textiles, lifestyle or similar sectors. * Strong experience targeting and selling to the UK market. * Ability to analyse our existing campaigns and identify what is working, what is wasting budget and where the conversion opportunities are. * Build and optimise campaigns focused on Purchases and profitable ROAS, not simply reach, engagement or clicks. * Develop effective prospecting, testing and retargeting strategies. * Test audiences, creatives, messaging, offers and campaign structures systematically. * Improve the full advertising funnel from ad → landing page → Add to Cart → Checkout → Purchase. * Monitor and improve key metrics including ROAS, CPA, CTR, CPC, CPM, conversion rate and cost per purchase. * Experience with Meta Pixel, Conversion API and event tracking, and ability to identify potential tracking or attribution issues. * Work confidently with Shopify e-commerce stores. * Provide clear reporting explaining results, insights, problems and the next actions — not simply screenshots of Ads Manager. * Advise us on what types of creative assets, hooks and offers should be produced based on campaign data. * Scale winning campaigns carefully while controlling acquisition costs. About the brand Sophia Living is positioned around unique, characterful pieces rather than mass-produced home décor. Our products are designed for customers who want their homes to feel individual and personal. Our main market is the United Kingdom, and our Shopify website and Meta advertising infrastructure are already live. We have existing campaign data that can be analysed rather than starting completely from zero. What we are looking for in the freelancer We want someone who is analytical and commercially focused, not someone who simply launches campaigns and waits. When applying, please include: 1. Examples of e-commerce Meta Ads accounts you have managed. 2. Your experience with the UK market. 3. Typical monthly ad spend you have managed. 4. Examples of ROAS/CPA improvements you have achieved. 5. Your approach to testing and scaling e-commerce campaigns. 6. Experience with Shopify, Meta Pixel and Conversion API. 7. What you would review first before making changes to an existing advertising account. Please include real results or case studies where possible. We are looking for someone who can potentially become a long-term advertising partner if the initial collaboration produces strong results.
Project ID: 40675300
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38 freelancers are bidding on average $134 USD for this job

Your store is already live and running Meta campaigns, so the real opportunity here is not “setting up ads” but finding where budget is leaking between click, add to cart, checkout and purchase. For a UK home décor brand, I’d start by auditing campaign structure, audience segmentation, creative fatigue, attribution quality, and Shopify funnel drop-off before touching scale. I’ve worked on Meta ads for e-commerce stores where the win came from tightening tracking, simplifying prospecting vs retargeting, and testing offers/creative angles based on actual purchase behavior rather than surface metrics. Shopify + Meta Pixel/CAPI reviews are a core part of that, especially when ROAS looks weaker than the account data first suggests. A proper first pass would also include a clear action plan, not screenshots without context. - What is your current monthly Meta spend range? - Are Pixel and Conversion API both already active and deduplicating correctly? - Which product groups have been driving the strongest purchase volume so far: curtains, rugs, cushions, or wall décor?
$250 USD in 7 days
9.1
9.1

✨Hi, I will be your social media marketing manager ✨ Hey, I'm Komal! I'm certified in social media marketing and content design. I've been working in marketing and managing pages for over ten years as part of a diverse team. "Wow! That's my company!" That is what I want you to say. I use social media as an integral part of nearly every digital marketing campaign. I help businesses access the best of social media and use it as a marketing asset." I will do : -BIO Setup and Page Optimization -Content Creation & Graphic Design -Paid Stock Images and Visual Content for Posts -High-Quality Branded Posts with your Logo & Website Link -Hashtag Research & SEO Indexing -Story Highlights -Cover Photos and Banners -Scheduling/Posting -Ongoing Support -IG & FB Reels, Short Videos, Stories, Posts, Pins and Tweets PLATFORMS: Instagram ! Facebook ! Pinterest ! Twitter(X) ! LinkedIn ! Google My Business Threads ! TikTok and YouTube My role as a social media marketing manager and content creator is to ensure that every post not only captures your audience's attention but also effectively drives marketing promotion, establishing your brand as a leader in its industry. I am waiting for your response. Thank you Komal :)
$60 USD in 3 days
7.1
7.1

For a made-to-order home décor brand, the biggest Meta challenge is usually not traffic volume but converting the right buyers profitably when products have longer consideration cycles. I’d begin by reviewing your existing UK campaign data, offer-message fit, audience intent, and whether the path from ad click to Shopify purchase is supporting conversion or quietly blocking it. I’ve handled performance-focused e-commerce advertising where results improved through cleaner testing, better retargeting logic, and sharper creative direction based on purchase data. That includes checking Meta Pixel/CAPI health, attribution gaps, and whether campaign decisions are being made from useful metrics like cost per purchase and blended funnel movement rather than CTR alone. You mentioned wanting a commercially focused partner, and that starts with the diagnosis. - Which campaigns are currently active: prospecting, retargeting, or both? - Have you seen stronger results from broad targeting, interests, or past visitor/customer audiences? - Is there enough recent conversion volume in the account to optimize confidently for Purchases right away?
$250 USD in 7 days
7.2
7.2

You already have campaign history, which is useful because the quickest gains usually come from diagnosing wasted spend and broken momentum rather than rebuilding everything from scratch. For a UK-focused Shopify brand like Sophia Living, I’d review the account from funnel level downward: campaign objective fit, audience quality, creative performance, landing page alignment, and checkout friction. My background includes e-commerce ad accounts where the job was to improve purchase efficiency, CPA and ROAS through structured testing and tighter retargeting, not vanity metrics. I’m also comfortable reviewing Pixel, Conversion API and event flow alongside Shopify behavior, because scaling decisions are only as good as the tracking behind them. If helpful, I can also outline the first testing matrix I’d use after the audit. - What ROAS or CPA target do you consider profitable for your average order value? - Are you currently using catalog sales, manual creatives, or a mix of both? - Do you want this bid to cover an initial audit plus first-round optimization, or mainly the account review and strategy?
$250 USD in 7 days
6.8
6.8

Hi, I hope you are doing well! I'd love to help Sophia Living drive profitable growth through Meta Ads. My focus will be on real conversions and scalable ROAS, not vanity metrics. Here is how I will approach this: Audit first: Review your existing campaigns, tracking setup, pixel, and Conversion API to spot budget waste and quick wins before touching anything. Funnel-focused campaigns: Build prospecting and retargeting strategies tied directly to purchases, not just clicks. Systematic testing: Audiences, creatives, hooks, and offers tested methodically so scaling decisions are data-backed. Clear reporting: Actionable insights with next steps, not just screenshots. A few questions to help me understand your needs better: 1. What ROAS are you currently seeing, and do you have a target CPA in mind? 2. Are there specific product categories like curtains or rugs that have performed better historically? 3. Do you have existing creative assets, or will you need guidance on what to produce first? Looking forward to becoming a long-term growth partner for Sophia Living. Azeem Amin
$250 USD in 7 days
6.3
6.3

Dear sophial48, I am an experienced Meta Ads Media Buyer specializing in performance-driven advertising for e-commerce brands, with a strong track record in the UK market. I understand Sophia Living’s need to focus on turning qualified traffic into repeat customers through optimized campaigns delivering profitable ROAS, beyond mere brand awareness. I have extensive experience managing Meta Ads accounts for lifestyle and home décor clients, successfully improving ROAS by 20-40% within 2-3 months. My expertise includes in-depth analysis of existing campaigns to identify budget waste, real conversion opportunities, and testing systematically across audiences, creatives, and offers. I routinely optimize the full funnel—from ads to landing pages and checkout—and am proficient with Shopify stores, Meta Pixel, Conversion API, and event tracking to diagnose and fix attribution issues. Typical monthly ad spends I manage range from $10K to $50K. My approach centers on data-driven testing, clear transparent reporting with actionable insights, and scaling winning campaigns carefully while maintaining cost efficiency. First, I would audit your active campaigns, pixel setup, conversion events, and funnel performance metrics. I am eager to discuss how we can drive scalable growth for Sophia Living as your long-term advertising partner. Best regards, Firoz
$80 USD in 31 days
6.4
6.4

Hi There! I specialize in Meta Ads for Shopify e-commerce with 9+ years of experience, focused on profitable UK sales, stronger ROAS and controlled acquisition costs. Here’s how I can help: 1. Audit campaigns, Pixel, CAPI, attribution and funnel performance. 2. Build testing and retargeting strategies across audiences and creatives. 3. Optimise and scale winners using ROAS, CPA, CTR and conversion data. Would you like me to start with a full audit of your existing Meta Ads account?
$140 USD in 7 days
5.8
5.8

Hello, I can audit and optimise Sophia Living’s existing Meta Ads account with a clear focus on purchases, profitable ROAS, and controlled customer acquisition costs. My approach is to first review account structure, campaign objectives, attribution settings, Pixel and Conversion API events, Shopify data, audience quality, creative performance, landing pages, and the complete funnel from click to purchase. After the audit, I will build a structured testing plan covering prospecting, retargeting, creatives, hooks, offers, audiences, and campaign budgets. I will monitor ROAS, CPA, CTR, CPC, CPM, conversion rate, checkout activity, and purchase quality, then scale only campaigns that show reliable performance. I am comfortable working with Shopify, Meta Pixel, Conversion API, product catalogues, conversion tracking, and UK-focused campaigns. I can share relevant e-commerce examples, account results, managed-spend details, and case studies privately because advertising data is often confidential. You will receive clear reports explaining what changed, what worked, what wasted budget, and the next recommended actions. Time: 5 to 7 days for the initial audit and optimisation cycle
$180 USD in 7 days
4.4
4.4

Hi, To enhance your conversion rate and optimize the ROI from your Meta Ads, a structured audit of your current advertising funnel is essential. I will analyze your existing campaigns to identify areas of inefficiency, targeting opportunities, and budget waste while implementing changes that focus on driving sales and improving purchases. Since you have campaign data, please share access to your existing analytics for a comprehensive evaluation. What are your specific performance goals in terms of ROAS and CPA? I will assess key metrics such as conversion rates, cost per purchase, and ad performance to ensure your advertising strategy effectively converts qualified traffic. My method involves systematic testing of audiences, creatives, and offers, ensuring a data-driven approach that aligns with your unique product offerings. With experience in Shopify, Meta Pixel, and the Conversion API, I can address any tracking or attribution issues to strengthen your advertising efforts. Additionally, I will provide actionable reporting that goes beyond surface-level insights, allowing you to make informed decisions based on results. Let's connect to discuss your initial objectives and scope the timeline and pricing for this project. Regards, Mohammad
$60 USD in 1 day
3.6
3.6

Hello! @Project@ We understand your goal to optimize Meta Ads for your UK-based home décor e-commerce brand, Sophia Living. @Why I'm a good fit@ With extensive experience managing Meta Ads for e-commerce brands in home décor and lifestyle sectors, I’ve successfully optimized campaigns focused on sales, conversions, and ROAS in the UK market. I am proficient in analyzing existing campaigns, identifying wastage, and implementing effective prospecting, retargeting, and testing strategies. My expertise in Facebook Pixel, Conversion API, and Shopify integrations allows me to troubleshoot tracking issues and improve campaign performance. Over the years, I have delivered measurable ROAS improvements and profitable scaling for clients similar to Sophia Living. I'm ready to start working immediately. Thanks!
$100 USD in 3 days
3.2
3.2

Hello, I'm Rohaan, a full-stack developer, digital marketer, and design specialist with 5+ years of experience. I have successfully completed 145+ projects, delivering comprehensive web, mobile, data, and creative solutions. I understand your requirement for a Meta Ads Media Buyer for Sophia Living, a UK home décor e-commerce brand. My expertise in managing Meta Ads for e-commerce brands, targeting the UK market, optimizing campaigns for purchases and ROAS, and analyzing campaign performance align with your needs. Let's discuss your project further. Start the chat to explore how we can build a profitable advertising strategy for Sophia Living. Best regards, Rohaan
$30 USD in 7 days
3.1
3.1

GIVE ME 30 SECONDS TO SHOW YOU WHY I'M THE RIGHT FIT FOR THIS PROJECT. I successfully managed Meta Ads for a UK home décor brand, resulting in a 300% increase in ROAS within three months. This involved meticulous analysis of spending and strategic adjustments that directly boosted sales. With over five years of experience in e-commerce advertising, particularly in the home textiles sector, I can identify what drives conversions. My background includes managing monthly ad budgets exceeding £15,000, focusing on the UK market. I understand your goal of converting traffic into customers. I would analyze existing campaigns to pinpoint inefficiencies, optimize the ad funnel, and implement effective testing strategies. My focus is on execution and transparent communication, ensuring we adapt quickly and achieve long-term success together. I am confident that my expertise will elevate Sophia Living’s advertising performance. The difference between an average result and an exceptional one is usually decided before the work even begins. Regards Patrick
$150 USD in 7 days
2.6
2.6

Hi Sophia Living, I can help manage and optimise your Meta Ads with a strong focus on **UK e-commerce sales, profitable ROAS, and lower CPA**. I have hands-on experience with Meta Ads, Shopify, audience targeting, retargeting, creative testing, Meta Pixel, and Conversion API. I’ll first audit your existing campaigns, tracking, audiences, creatives, and funnel to identify wasted spend and quick opportunities. Then I’ll test, optimise, and scale winning campaigns while providing clear reports focused on **sales, ROAS, CPA, and next actions**. Best Regards, Kainat
$140 USD in 7 days
1.5
1.5

Hi, I’d love to help you grow Sophia Living through high-performing Meta Ads campaigns. I specialize in Meta Ads, audience targeting, campaign optimization, lead generation, retargeting, and conversion-focused advertising. I can manage your campaigns from strategy and setup to testing, optimization, and performance tracking. My focus will be on reaching the right UK audience, generating quality leads and sales, and improving your ROAS while avoiding wasted ad spend.
$250 USD in 10 days
0.0
0.0

Hi Sophia Living, I’d be interested in managing and optimizing your Meta Ads with a clear focus on purchases, conversions and profitable acquisition. I have hands-on experience managing Meta campaigns. In a recent campaign, I generated 1,915 messaging conversations from approximately $3,459 in ad spend, averaging around $1.81 per conversation. Individual campaigns achieved 438 conversations at $1.17 and 399 at $1.47 per result. Before making changes to your existing account, I would first audit campaign structure, targeting, creative performance, budget allocation, funnel metrics and tracking to identify what is working and where budget is being wasted. My testing approach covers audiences, creatives, hooks, messaging, offers and campaign structures. I focus on data-driven optimization and carefully scaling winning campaigns while controlling acquisition costs. I also understand the full funnel: Ad → Landing Page → Add to Cart → Checkout → Purchase, along with Meta Pixel, event tracking and Conversion API considerations. I can provide clear reporting explaining what happened, why it happened, what we learned and what to do next. I’d be happy to start by analysing your existing data and identifying the biggest opportunities. If the initial collaboration produces strong results, I’d be interested in a long-term partnership. Best regards, Muzammil
$150 USD in 10 days
0.0
0.0

Welcome! I’m here to help you solve problems, achieve your goals, and turn your ideas into digital solutions that deliver real value for your business. I have extensive experience managing Meta Ads for e-commerce brands, particularly in the home décor sector. My focus is on driving sales and ensuring profitable ROAS. I've successfully optimized campaigns for UK markets, analyzing performance data to identify underperforming areas and conversion opportunities. My approach involves systematic testing of audiences, creatives, and messaging to enhance the entire advertising funnel. I am skilled in using Meta Pixel and Conversion API, allowing me to pinpoint tracking issues effectively. I prioritize clear reporting that goes beyond standard metrics, providing actionable insights to guide our next steps. My goal is to build a scalable advertising strategy that aligns with Sophia Living's ethos of uniqueness and quality. Let’s collaborate to elevate your brand and achieve outstanding results together.
$150 USD in 7 days
0.0
0.0

Hi Sophia Living team, I’m Anna, a Marketing Manager focused on Meta Ads, performance marketing and digital growth. What caught my attention is that you already have an active Shopify store and historical campaign data. I would not make changes blindly. My first step would be to audit the account, tracking, funnel, audiences, creatives, products and current ROAS/CPA to identify where budget is being lost and where there is room to scale. My approach combines: * Prospecting, retargeting and structured creative testing; * Product, audience and offer testing; * Full-funnel analysis from ad to purchase; * Meta Pixel, CAPI and event tracking checks; * Continuous ROAS and CPA optimization; * Careful scaling of profitable campaigns. I’m also particularly interested in the UK market and the home/interiors segment, where creative positioning and understanding the customer can make a significant difference. I’m looking for a long-term partnership rather than simply launching campaigns and waiting for results. I’d be happy to review your current account and explain what I would prioritize during the first 30 days. Best regards, Anna Esteves Marketing Manager | Meta Ads | Performance Marketing
$140 USD in 7 days
0.0
0.0

I understand that Sophia Living needs a performance-driven Meta Ads Media Buyer to enhance sales and maximize ROAS for your unique home décor brand. With extensive experience managing e-commerce campaigns specifically in the UK market, I excel in analyzing existing data to pinpoint opportunities and optimize the full advertising funnel. I've successfully improved ROAS and CPA for previous clients, using a systematic approach to testing and scaling campaigns. I’m proficient with Shopify, Meta Pixel, and Conversion API, ensuring seamless integration and tracking. Let’s discuss how I can help drive profitability for Sophia Living.
$150 USD in 2 days
0.0
0.0

As someone with a deep understanding of both technology and AI-driven solutions, I can bring a unique perspective to your Meta Ads campaigns for SophiaLiving. Not only have I managed numerous e-commerce Meta Ads accounts, but I've also devised AI-powered voice and chat agents for lead qualification- skills that can greatly benefit your brand. The front end and backend development and database management experience I possess further assures you of my compatibility with Shopify. My versatility categorically qualifies me for this project, starting from my extensive experience with AI-driven solutions coupled with my proficiency in Meta ads targeting and selling to the UK market, similar to the one your brand taps into. Consequently, I have nurtured a keen eye for impactful data insights to consistently improve metrics such as ROAS/CPA, CTR, CPC, CPM, conversion rate, cost per purchase. Being that I zealously monitor trends in consumer behaviour, emerging technologies and evolving markets - your campaign will never be stagnant or outdated as I'm constantly suggesting improved creative assets to keep your target audience engaged. In summary, employing me implies investing in not just a proficient freelancer but also a lasting advertising partnership ready to deliver notable ROAS improvement results.
$30 USD in 7 days
0.0
0.0

YOU DON’T LIKE THE WORK, YOU DONT PAY. I am confident I can deliver a high-quality solution for your Meta Ads needs at Sophia Living. Your focus on turning qualified traffic into customers aligns perfectly with my approach. By analyzing your existing campaigns, I can identify budget wastage and optimize for profitable ROAS effectively. I noticed your emphasis on creating integrated advertising strategies for the UK market. My experience with Shopify and Meta Pixel allows me to enhance the entire advertising funnel, ensuring a responsive and easy-to-use customer journey. While we might be new to Freelancer, we have over 5 years of experience off-site and I truly appreciate you taking your time to review our proposal and I would love to discuss this project more. We have multiple 5-star reviews on similar projects and rank in the top 1% among 75 million users! The worst that can happen is you walk away with a FREE consultation. Regards, TJ
$150 USD in 7 days
0.0
0.0

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