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The Sprinkler Squad is a local service company and I’d like to make our lesser-known offerings such as landscape lighting, gutter cleaning and drainage services, far more visible online. The goal is to turn Facebook, Instagram, LinkedIn and, importantly for hyper-local reach, NextDoor into active touchpoints that speak directly to local residents. What I need: • A simple but well-reasoned social strategy that outlines voice, visual style and posting cadence for each platform. • A 30-day content calendar that mixes service highlights, customer testimonials, behind-the-scenes glimpses and photo-rich project spotlights. • Post creation and scheduling: short-form copy, eye-catching graphics or edited photos, plus recommended hashtags and location tags. • Basic performance tracking so I can see which posts resonate in our area and adjust next month’s plan. All imagery or video can be pulled from our existing job files; you’ll handle cropping, light editing and layout. I’ll provide raw quotes from happy clients for testimonial posts. Tools such as Canva, Adobe Express or native Meta scheduling are fine, use whatever lets you deliver polished, on-brand content without delay. Acceptance criteria: the calendar is approved, at least 12 posts (three per week) are scheduled across all four platforms, copy is error-free and visuals fit each platform’s aspect ratio. If you can help a small local team look big online, let’s make this happen.
Project ID: 40681585
21 proposals
Active 7 days ago
Location: Colorado, United States
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21 freelancers are bidding on average $38 USD/hour for this job

Making lesser-known services like landscape lighting, gutter cleaning, and drainage feel relevant to nearby homeowners is really the core challenge here, especially on platforms like Nextdoor where generic content gets ignored fast. I’d approach this by shaping each platform around a local-service angle first, then building a practical 30-day plan with clear post types, tight copy, and visuals adapted from your existing job photos so the brand feels bigger and more consistent without overcomplicating the process. I’ve handled local-service social content where the real win was not just posting regularly, but translating everyday field work into trust-building content people nearby actually respond to. For a job like this, the mix of testimonials, before/after style visuals, neighborhood-focused captions, and simple tracking matters more than flashy design alone. A small added value I can bring is keeping the content reusable, so strong posts can be repurposed across platforms with the right formatting. - Do you already have brand colors/fonts you want followed, or should I help define a clean visual direction? - Which platform matters most in month one: Nextdoor, Facebook, Instagram, or LinkedIn? - Are the raw job photos organized by service, or would that need to be sorted first?
$25 USD in 40 days
7.4
7.4

Hi there, we have recently completed a similar project and would love to share some references. Your goal to enhance the visibility of landscape lighting, gutter cleaning and drainage services aligns perfectly with our expertise. We can develop a polished social strategy tailored for Facebook, Instagram, LinkedIn, and NextDoor, focusing on a voice and visual style that resonates with local residents. Our 30-day content calendar will seamlessly mix service highlights, customer testimonials, and project spotlights, ensuring engaging posts three times a week. With over 9 years of experience off-site, we have multiple 5-star reviews on similar projects and rank in the top 1% among 75 million users. While we might be new to Freelancer, I truly appreciate you taking your time to review our proposal and I would love to discuss this project more. Kind regards, Trichelle
$35 USD in 14 days
6.0
6.0

Hi there, Expanding local visibility for specialized services like landscape lighting, gutter cleaning, and drainage solutions requires a hyper-local strategy that turns neighbors into long-term clients. I specialize in building local community presence across Facebook, Instagram, LinkedIn, and NextDoor. How I’ll Scale Visibility for The Sprinkler Squad: Platform Strategy & Voice: Establish a reliable, professional, and friendly local voice. Tailor content formats—photo-rich before/after project spotlights for NextDoor/FB, polished visual carousels for IG, and local B2B/property manager content for LinkedIn. 30-Day Content Calendar: Deliver a balanced 12-post calendar (3 posts/week) mixing service spotlights, client quotes, job-file edits, and seasonal home-maintenance tips. Content Creation & Editing: Polish your raw job photos in Canva/Adobe Express, write error-free local copy, add geotags, and schedule across all 4 platforms. Performance Tracking: Deliver monthly reach and engagement insights to double down on what resonates locally. Ready to get your calendar approved and make The Sprinkler Squad the go-to team in town! Best regards, Rajat Pathania
$25 USD in 42 days
5.2
5.2

Metairie, United States
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