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Overdue to give 5 year old Webflow-built webstore a full refresh and expansion. I had considered switching to another platform such as shopify but believe a refresh on the existing platform is a logical step 1. Online transactions are minimal. It is more to do with expanding unique product categories and the inventory that sits under each family. Design & layout The current look only represents our original product - masks. We need a new look to represent we are a supplier of a full spectrum of products. Functionality & features Beyond a front page refresh, I need additional functionality to sort / move between the product categories fast and frictionless. And add search functionality for specific products. Content revamp The heirachy needs updating to allow for multiple product categories. Within each category will be groups and then indidiviual SKU's. Product descriptions, images, specs need updating. Key deliverables • Responsive, modern Webflow design applied site-wide • Streamlined ecommerce flow with any new features tested end-to-end • Updated CMS content populated and proof-checked • Final site handed off in Webflow with clear notes on any custom code or settings If you’re fluent in Webflow Designer, CMS and Ecommerce—and have an eye for clean, modern UI—let’s talk timeline and next steps.
Project ID: 40623788
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243 freelancers are bidding on average $52 AUD/hour for this job

Your Webflow store sounds like it has outgrown its original “single-product” structure, and that is exactly the kind of overhaul I can help with. I can refresh the design site-wide, reorganize the category hierarchy for smoother browsing, and improve product findability with cleaner navigation and search. I’m comfortable with Webflow Designer, CMS, and ecommerce, including testing the flow properly before handoff. If you share the current site and a couple of reference stores you like, I can map the best next steps quickly.
$50 AUD in 40 days
9.8
9.8

Hi, I can refresh and expand your existing Webflow store without the disruption of a full platform migration. If the current site is stable, modernizing the design, restructuring the catalog, and improving navigation is a sensible first step before considering a move to Shopify. Over the course of the project, I will redesign the site to reflect your expanded product range, reorganize the CMS into a scalable category → group → SKU hierarchy, implement fast category navigation and product search, and update product pages with new descriptions, specifications, and imagery. Every page will be fully responsive, with the complete shopping experience tested to ensure a smooth user journey. You'll receive: * A modern, responsive Webflow redesign across the entire website. * Improved product categorization, navigation, and search functionality. * Updated CMS content with proofchecked product information. * End-to-end testing of all ecommerce features. * A clean Webflow handoff with documentation for any custom code or configuration. I have extensive experience with Webflow CMS, ecommerce, UX optimization, and scalable product catalog structures, and I focus on building sites that are easy for clients to maintain long after launch. I look forward to discussing your current store and ideas for its next stage of growth. Best regards.
$50 AUD in 40 days
9.2
9.2

Could you please share your current Webflow website URL, approximately how many product categories, groups, and SKUs you expect after the expansion, and whether your product descriptions, specifications, and images are ready? Also, do you have any reference websites that reflect the modern look and navigation you're aiming for, and are you planning to keep Webflow Ecommerce or use it mainly as a product catalogue with limited online sales? Finally, would you like additional features such as advanced product filtering, predictive search, product comparison, downloadable spec sheets, quote request forms, Google Analytics/Search Console, SEO optimization, or CRM/email marketing integration included in the refresh?
$50 AUD in 12 days
9.3
9.3

As a seasoned Webflow Designer and Developer, I have successfully designed and overhauled numerous websites, harnessing the full potential of the Webflow platform. In addition to an eye for clean, modern UI, my extensive experience in building eCommerce solutions can give your webstore the much-needed revamp it deserves. I completely understand the unique challenges you face when it comes to expanding your product categories while keeping the user experience smooth and frictionless. This is where my HTML, web development, and Graphic Design skills would come into play. They equip me with the ability to not only refresh the design and layout of your website but also streamline its functionality and features as per your requirement. Moreover, my proficiency in Webflow CMS ensures that your updated categories, groups, and SKU's are well-organized to allow easy navigation and search functionality for your users. Finally, delivering fully responsive, scalable websites is always assured with me on board. Let’s overhaul your store comprehensively where aesthetic meets functionality together!
$100 AUD in 40 days
9.4
9.4

Hi there, We understand you're looking to overhaul your 5-year-old Webflow store with a modern design, expanded product categories, and improved functionality, rather than migrating to a new platform like Shopify. Our team at Webbook Studio has experience with similar projects, such as redesigning a WordPress/Elementor site and creating custom e-commerce solutions, including a WooCommerce store for a Scandinavian fashion brand. We're fluent in Webflow Designer, CMS, and Ecommerce, with a focus on clean, modern UI. We'll deliver a responsive, modern Webflow design, a streamlined ecommerce flow, and updated CMS content. Can you tell us more about your vision for the new design and how you see the product categories and inventory organized? Feel free to message us to discuss the details! — Webbook Studio
$50 AUD in 40 days
9.2
9.2

Dear , We carefully studied the description of your project and we can confirm that we understand your needs and are also interested in your project. Our team has the necessary resources to start your project as soon as possible and complete it in a very short time. We are 25 years in this business and our technical specialists have strong experience in Website Design, Graphic Design, CMS, eCommerce, HTML, Web Development, Webflow, Web Design and other technologies relevant to your project. Please, review our profile https://www.freelancer.com/u/tangramua where you can find detailed information about our company, our portfolio, and the client's recent reviews. Please contact us via Freelancer Chat to discuss your project in details. Best regards, Sales department Tangram Canada Inc.
$50 AUD in 5 days
9.0
9.0

Hello, I'll redesign the website in Webflow, restructure the CMS for scalable product categories, implement intuitive navigation and search, optimize the user experience across all devices, and thoroughly test the entire eCommerce flow before handoff. I have 10+ years of experience in Webflow, CMS architecture, and eCommerce website development, delivering clean, high-performance websites that grow with your business. Let's connect in chat to review your current Webflow store, discuss the new product structure, and create a timeline to bring your refreshed website live. thank you Regards Gaurav Garg
$50 AUD in 40 days
8.6
8.6

Hi — Elias here from Miami. I see you're looking to refresh and expand your Webflow store, which is crucial for staying competitive and meeting evolving customer needs. The real challenge often lies in ensuring that the new design doesn't just look good but also offers seamless functionality and scalability. A common issue with overhauls like this is managing integrations with existing systems and ensuring that the new features can be maintained easily moving forward. The tricky part is usually balancing aesthetic updates with the underlying structural changes that support future growth. My approach would focus on creating a modular architecture. This way, we ensure that each component can be updated independently without disrupting the entire system. I prioritize stability and maintainability, which I've successfully implemented in similar e-commerce platforms, allowing for smooth transitions and user-friendly experiences. A few questions to better understand the scope: Q1 – What specific features or integrations are you looking to add or improve? Q2 – Are there particular user roles or admin workflows we should consider in the redesign? Q3 – What are your expectations regarding scalability as your business grows? Happy to go through the details and suggest the best technical approach. Looking forward to hearing from you.
$50 AUD in 30 days
8.4
8.4

Hi, I can refresh and expand your existing **Webflow eCommerce site** while keeping the current platform, with a modern design that represents your full product range rather than just the original mask category. I’ll restructure the CMS hierarchy for **categories → product groups → individual SKUs**, improve navigation and filtering, add fast product search, and update product descriptions, images, specifications, and inventory content. I’ll also ensure the site is fully responsive, optimize the eCommerce flow, test everything end-to-end, and provide clear handover notes for any custom code or settings. Best regards, **Muhammad Rizwan LA**
$50 AUD in 40 days
8.2
8.2

I can help modernize your existing Webflow store without forcing a platform switch too early. From your brief, the important part is not just a homepage facelift, but a better structure for multiple product families, groups, and SKUs so the store feels much easier to browse. I can also handle the content updates, responsive cleanup, and end-to-end testing of the ecommerce journey. Please send the current site link and any examples of the look you want.
$50 AUD in 40 days
8.1
8.1

Hi, I'd love to help modernize your existing Webflow store while preserving the platform you've already invested in. Based on your description, I agree that refreshing and restructuring the current Webflow site is a practical first step before considering a migration to another platform. I have experience working with: Webflow Designer Webflow CMS Webflow Ecommerce Custom HTML/CSS/JavaScript integrations where required Responsive UI/UX optimization Handover At project completion, you'll receive: A fully updated Webflow project Organized CMS collections for easy management Documentation covering any custom code or integrations Guidance on maintaining and expanding your product catalog I believe the goal should be more than a visual redesign—it should be creating a scalable, easy-to-manage storefront that supports your expanding product range while providing customers with a faster and more intuitive shopping experience. I look forward to discussing your current Webflow site and planning the next steps. Best regards RAHEEL
$50 AUD in 40 days
8.1
8.1

Hey, I’ve carefully reviewed your project, and I understand you’re looking to modernize your existing Webflow store while restructuring it to support a much broader product range without the need for a platform migration. I can help create a cleaner, more intuitive shopping experience that makes browsing and managing your expanding catalog much easier. I will refresh the site-wide design, reorganize the CMS and product hierarchy, implement fast category navigation and search, and update product content while ensuring everything is fully responsive and thoroughly tested. The result will be a scalable Webflow store that reflects your complete product offering and is easy to maintain. I have hands-on experience with similar Webflow redesign and ecommerce projects and would be happy to share relevant examples during our discussion. One quick question: Approximately how many product categories and SKUs do you expect the refreshed store to support after the expansion? Portfolio: https://www.freelancer.com/u/Hammadhassan21 Best Regards, Hammad Hassan
$50 AUD in 40 days
7.8
7.8

Hi, I will revamp your 5-year-old Webflow store by refreshing the design, expanding product categories, improving functionality with fast navigation and search features, and updating content hierarchy and product details. Key deliverables include a responsive, modern design, streamlined ecommerce flow, updated CMS content, and clear handoff notes. Let's discuss further to ensure a successful overhaul. Regards, Sai Bhaskar
$50 AUD in 500 days
7.6
7.6

This sounds like a smart Webflow refresh project, especially since the main need is expanding categories and improving usability rather than rebuilding everything elsewhere right away. I’d focus on giving the store a cleaner modern UI, faster movement between product sections, and a more logical CMS hierarchy for all products and specs. I can also document any custom code/settings clearly for handoff. Happy to review the existing setup and suggest the best structure first.
$50 AUD in 40 days
7.3
7.3

Hi, Refreshing your existing Webflow store is the right approach. I'll redesign it around your expanded product catalog, improve category hierarchy, add fast search/navigation, and optimize the CMS for easy inventory management. My Approach: Modernize the UI, restructure categories/SKUs, enhance ecommerce flow, and deliver a fully responsive Webflow site. Do you already have the new product data ready for import? Please ping me to get started and deliver outstanding results Thanks!!!
$50 AUD in 40 days
7.4
7.4

Hello, I am interested in overhauling your 5-year-old Webflow-built webstore to give it a modern and expanded look, focusing on adding new product categories and improving the overall user experience. With expertise in Graphic Design, Website Design, Web Development, CMS, and Webflow, I am well-equipped to handle this project. I understand the need for a refreshed design to represent the full spectrum of your products and the importance of adding functionality for easy navigation and search. I will work on updating the design, layout, and content hierarchy to enhance the user experience and showcase your products effectively. - MY WORK STATS: ✨ https://www.freelancer.com/u/XanvraTECH Let's discuss further details and the next steps to revamp your Webflow store. Best regards, Warda Haider
$50 AUD in 40 days
6.8
6.8

Good to see this project, I noticed your biggest challenge isn't the platform, it's the site's structure. As your catalog has expanded beyond masks, the navigation and product hierarchy need to evolve so customers can quickly find products without feeling overwhelmed. I'll refresh your existing Webflow store with a modern, responsive design, reorganize the CMS around your new product categories, groups, and SKUs, and implement intuitive navigation and search functionality for a smoother browsing experience. Everything will remain easy to manage in Webflow, with clear handover notes for any custom settings. Questions: 1. Approximately how many product categories and SKUs will the refreshed store contain? 2. Are you using Webflow Ecommerce for inventory, or is your product data managed through the CMS? Looking forward to potentially working together. Thanks, Zain
$50 AUD in 1 day
6.7
6.7

Hello, You've mentioned the need for a complete overhaul and expansion of your 5-year-old Webflow-built webstore. I understand the importance of refreshing the design to showcase a wider range of products and improving functionality for seamless navigation and search capabilities. With my experience in Webflow Designer, CMS, and Ecommerce, I recently completed a similar project for a client where I revamped their online store with a modern and responsive design. For your project, my approach would be to focus on creating a visually appealing layout, enhancing functionality for easy product categorization, and updating content hierarchy for a better user experience. I would love to discuss further details and explore how we can bring your vision to life. Let's schedule a call to dive deeper into your project requirements. Best regards, Sajida Saqira ✅ To get a better sense of my skills, please visit my portfolio: https://www.freelancer.com/u/SajidaSaqira/SS-Technologies
$50 AUD in 40 days
6.6
6.6

Hello, I'd love to help refresh and expand your Webflow store while preserving the investment you've already made in the platform. Based on your description, the key priority is evolving the site from a single-product-focused store into a structured multi-category catalog that makes it easy for visitors to discover products quickly. I can redesign the site with a modern, responsive interface, improve category navigation, implement fast search functionality, and reorganize the CMS structure to support product families, groups, and individual SKUs in a scalable way. My experience with Webflow CMS and Ecommerce allows me to streamline content management while ensuring the storefront remains fast, intuitive, and easy to maintain. I'll also update product layouts, descriptions, specifications, and imagery presentation to create a more professional buying experience and better showcase your expanded product range. The final delivery will include a fully refreshed Webflow site, optimized navigation and search, updated CMS structure, tested functionality, and complete handoff documentation covering any custom code or configuration. I'm available to get started immediately and would be happy to discuss the next steps. Best regards, Sufyan Fourge Team
$50 AUD in 40 days
6.3
6.3

Hello, I will revamp your 5-year-old Webflow store by refreshing the design, expanding product categories, improving functionality for easy navigation, and updating content hierarchy. Key deliverables include a modern, responsive design, streamlined ecommerce flow, updated CMS content, and a final Webflow site with clear notes. Let's discuss further details. Thanks
$50 AUD in 40 days
6.1
6.1

Hamilton, Australia
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