Design a label for non alcoholic beverage (Mocktail)
- Status: Closed
- Prize: $226
- Entries Received: 56
- Winner: Gramy32
Contest Brief
About
Birds & Bees Wines and Spirits is an award-winning distillery located in Alberta, Canada established in 2005. Producing a range distilled premium spirits including vodka, whiskey, gin, rye, rum, spiced rum and non-alcoholic beverages. This is what OUR identity is, what we are known for – high-end, distinguished, proud, unique, estate quality.
Objectives
Birds & Bees Wines and Spirits is looking to come up with a new label design for its high end premium line of mocktails or non-alcoholic beverages. We need a label designed for a 355 ml aluminum can or glass, one label for each flavour. (see Details for flavours). Design must allow to change the flavours. This is our signature high-end non-alcoholic beverage. Therefore must reflect that premium/high-end brand.
Target Audience - 27-55 year old females
Individual personas:
1. Vanessa – 27 year-old female, single, digital communications manager – Fiery, uncompromising and breaks all the rules.
2. Heather – 53 year-old female, married, senior human resource manager – driven, creative, peer leader, still setting trends
Details
Objective is design a label for a non-alcoholic beverage. Label needs to be simple, not busy, easy to read, no design clutter, and must stand out amongst competitors…yet classy, refined, speaks of high quality.
Can or bottle styles. Design for a taller, thin can (See attached samples of competitors). Colours should reflect whats in drink flavours. Illustrations of ingredients encouraged.
Drink Flavours:
- Mojito (lime & mint)
- Manhattan (dark cherry)
- Gin & Tonic (lemon)
-Cosmopolitan (cranberry & orange)
Details to be included on label
Suggested front
- Brand name: Truth
- Flavour (see above)
- Premium Mocktail
- 0% Alcohol/100% Alberta
- Birds & Bees logo
- Distilled non-alcoholic beverage
- 335ml
Want to see multiple designs that can be applied across each of the flavours. i.e. Mojito, Manhattan, Gin & Tonic, Cosmopolitan. Come up with multiple concepts mocktail label design. Selected design wins.
Attachements
1. Birds & Bees logo
2. Seedlip bottle design
3. Mingle can design
4. Lyre's can design (example of illustration and simple design)
Recommended Skills
Employer Feedback
“Nguyen is very professional. Her designs are engaging, original. She hits the mark against objectives, details and audience. Will definitely use her again.”
ChainShane, Canada.
Public Clarification Board
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eleganteye4u
- 1 year ago
#112
- 1 year ago
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Noeguz
- 1 year ago
The winner does not have any of the marketing characteristics that you indicated in your description, there were many better ones and more focused on your target, too bad!
- 1 year ago
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ARTworker00
- 1 year ago
Dear Contest Holder! If you could #extended this contest with just a day, I would love to participate. I was working on the beverage label designs, but could not submit my entries in time. Please reopen the contest, if possible, you won't regret it.
- 1 year ago
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BiLS IMAGING
- 1 year ago
Hi CH please check my entry #336 #327 #326
- 1 year ago
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ARTworker00
- 1 year ago
Dear Contest Holder! Is there a way to #extended the contest with a day? I was working on it, but could not participate.
- 1 year ago
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Shubash1994
- 1 year ago
Kindly check #346
- 1 year ago
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biswasshuvankar2
- 1 year ago
#341 check it if like it do all , Thanks ..
- 1 year ago
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Fasih3588
- 1 year ago
Dear contest holder
I hope you like this design, #333, #335 , with various mockups. I put a lot of effort into this work, and I'm willing to put in even more if you want any changes. Please let me know if you need any changes.- 1 year ago
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hassanhammad123
- 1 year ago
Please review my latest draft in entry #324 .
- 1 year ago
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hassanhammad123
- 1 year ago
Please review my latest draft in entry #323 .
- 1 year ago
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Gramy32
- 1 year ago
Please review #321
- 1 year ago
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hassanhammad123
- 1 year ago
Please review #308 . & #320 .
- 1 year ago
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Noeguz
- 1 year ago
Check 315
- 1 year ago
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Noeguz
- 1 year ago
check 314
- 1 year ago
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Gramy32
- 1 year ago
Please check #303
- 1 year ago
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satishandsurabhi
- 1 year ago
Please check my entry #312 & update us with your comments/feedback. Thanks.
- 1 year ago
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hassanhammad123
- 1 year ago
Review my entry #308 .
- 1 year ago
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hassanhammad123
- 1 year ago
Review my entry #293 .
- 1 year ago
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rafaislam
- 1 year ago
#extended
- 1 year ago
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anjanadutt
- 1 year ago
please see #201 and #219 for revisions you requested of #116, and a totally new design #248. Thanks
- 1 year ago
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satriyo21am8
- 1 year ago
#251 Original Design for You !!
- 1 year ago
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talhabalk
- 1 year ago
Appreciate please #247
- 1 year ago
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Gramy32
- 1 year ago
#plase check #229
- 1 year ago
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yafimridha
- 1 year ago
please don't close the contest before the deadline
I will work here !- 1 year ago
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Gramy32
- 1 year ago
- 1 year ago
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hassanhammad123
- 1 year ago
Hello Contest Holder, Please review MY ENTRY #205 . and feel free to contact me about any changes.
- 1 year ago
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AlbinaNova
- 1 year ago
Please check #78, #95
- 1 year ago
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mekhter
- 1 year ago
Birds & Bees logo not attached
- 1 year ago
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anjanadutt
- 1 year ago
Contestants Md Habibul I. Ayesha S. and Sultana S. how have you got identical designs??? amazing! now not only do so called 'designers' copy from the net, they copy from one another as well!! Including the watermark!! hahahahahahaha. Is there NO INTEGRITY at all here? its disgusting!
- 1 year ago
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Habibislambd
- 1 year ago
Hello,
Check Entry #193 #194 #195 #196 #197
According to your requirements, I have done design your 4 flavors label design for a can. I maintain the all requirements of your suggested front and based on attachments. I hope you will l ike it. I can provide unlimited revision if you need any, Thanks- 1 year ago
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nirapode22
- 1 year ago
Hello there,
Check entry #78 #79 #80 #81 #82 #82
According to your requirements. I have done label design your non alcoholic beverage (Mocktail) with 4 different flavors. I can provide unlimited revision if you need any.
Thanks- 1 year ago
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satishandsurabhi
- 1 year ago
Please check the design #115 and update your feedback. Thanks.
- 1 year ago
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hassanhammad123
- 1 year ago
Hello.
Please check entry #86 .- 1 year ago
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hassanhammad123
- 1 year ago
Hello.
Please check entry #77 .- 1 year ago
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universalprint22
- 1 year ago
Hello.
Check entry #59 #60 #61 #62 #63 and rate my work.- 1 year ago
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Gramy32
- 1 year ago
Check entry#54 and #64
- 1 year ago
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nirapode22
- 1 year ago
Hello there,
Check entry #55 #56 #57 #58
I have done label design your non alcoholic beverage (Mocktail) with 4 different flavors. I can provide unlimited revision in you want.
Thanks.- 1 year ago
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Gramy32
- 1 year ago
#54
- 1 year ago
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eZeroStudio
- 1 year ago
Dear CH, please re-upload your logo. It's missing in the attachments.
- 1 year ago
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hassanhammad123
- 1 year ago
Please check #46 .
- 1 year ago
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hassanhammad123
- 1 year ago
Hello,
- 1 year ago
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nirapode22
- 1 year ago
Hello there,
Check entry #47 and rate my work
I have done label design your non alcoholic beverage (Mocktail) with 4 different flavors.
I can provide unlimited revision in you want
Thanks.- 1 year ago
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Habibislambd
- 1 year ago
Hello,
CHECK ENTRY #32 #33 #34 #35 #37 #38 #39 #40 #42 #43
According to your requirements, I have done design your 4 flavors label design for a can. I maintain the all requirements of your suggested front and based on attachments. I hope you will l ike it. I can provide unlimited revision if you need any, Thanks- 1 year ago
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designerbadhon5
- 1 year ago
please check #18, #20
- 1 year ago
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GreenEmber
- 1 year ago
Hi, please upload your company logo png "Bird and Bees". I can't find a good quality copy online.
- 1 year ago
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noratikahgomes
- 1 year ago
sorry but where is the bird and bee logo?
- 1 year ago
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