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nairobi, kenya
It's currently 4:14 AM here
Joined October 2, 2011
1 Recommendation
Andy K.
@andikanyi
4.1
4.1
81%
81%
nairobi, kenya
88%
Jobs Completed
95%
On Budget
86%
On Time
12%
Repeat Hire Rate
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Portfolio
Portfolio
RESEARCH PROPOSAL
Research on the attitudes and motive of Chinese consumers
Analysis of Apple Inc. business Strategic Unit (IPad unit)
TESCO RELATIONSHIP MARKETING STRATEGY
Academic papers
Academic papers
Academic papers
Academic papers
Academic papers
Management Case Study Report
Management Case Study Report
Management Case Study Report
Management Case Study Report
Management Case Study Report
RESEARCH PROPOSAL
Research on the attitudes and motive of Chinese consumers
Analysis of Apple Inc. business Strategic Unit (IPad unit)
TESCO RELATIONSHIP MARKETING STRATEGY
Academic papers
Academic papers
Academic papers
Academic papers
Academic papers
Management Case Study Report
Management Case Study Report
Management Case Study Report
Management Case Study Report
Management Case Study Report
Reviews
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Showing 1 - 5 out of 21 reviews
$50.00 USD
Research Writing
S
•
$24.00 AUD
Research Writing
•
$75.00 AUD
Research Writing
G
•
$36.00 USD
Article Writing
Research Writing
I
•
$104.00 USD
Research
Technical Writing
Report Writing
Research Writing
Market Research
+1 more
H
•
Experience
Technology Column Writer
Sep 2009 - Apr 2011 (1 year, 7 months)
With my degree in computer science and a passion for writing i was able to secure a column on one of the leading Saturday kenyan Magazine.
I wrote a variety of articles and story highlights on technology related issues.
Education
Msc. Computer Science (Business)
(2 years)
BSc Computer Science
(4 years)
Qualifications
Column of the year
Nation Media Group
2009
Due to an outstanding article writing in the technology column subjected to me on the Kenyan Saturday Magazine.
Msc Computer Science (Business)
Kenyatta University
2011
Masters in computer Science with a Business advantage during my course.
Publications
TESCO RELATIONSHIP MANAGEMENT STRATEGY
ANDY KANYI
Executive summary
Relationship marketing refers to a business practice that aims at maintaining long-term positive relationships with customers. This is different from the traditional model of business marketing which is based on transaction and attraction of new customers. This paper analyses Tesco‟s relationship marketing strategy and how the retailer has utilized these strategies to gain
some business edge over rival retailers. This paper utilizes information obtained from several empirical literature
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