Search Engine Marketing (SEM) Skills
Keyword Research & Analysis:
- Keyword Research & Analysis for PPC
- SEO Webcopy Keyword Research & Analysis
- Multilingual Keyword Research & Analysis
(e.g. European, East Asian, Arabic, Russian, Spanish)
Search Engine Optimization (SEO):
- Pre-design SEO Analysis
- Competitors’ SEO performance analysis
- Competitors’ inbound and outbound link analysis,
- Strategic SEO Copywriting
- SEO Copy-editing
- HTML Code Rewriting for SEO (W3C Validation, CSS, Cleaning)
- Social Media Optimization (SMO)
- .htaccess Optimization (Mod Rewriting & Redirection
- SEO for Multilingual Search Engines (Search Engine Localization)
Internet Marketing Content Development:
- Corporate Blogging
- Multi-lingual Content Development
- Article, Press Release, and Profile Content Writing
- Natural Articile Twisting through Translation
- Oneway Link Building
- Reciprocal Link Building
- Directory Submissions
- Social Media Bookmarking (Tag Keyword Posting)
- Multilingual Link Building
Internet Marketing Performance Monitoring:
- Completion Monitoring
- Web Analytics Monitoring & Reporting
- SEO Parameter Monitoring & Reporting
- Google Alerts & Search Engine Reputation Management (SERM)
Other Search Engine Marketing (SEM) Skills:
- Paid Per Click (PPC) Marketing
- SEO Tools & Software: Internet Business Promoter (IBP) & Web CEO
- Online Social Media Marketing (SMM)
Other Internet Marketing Skills
- Email & Other Direct E-Marketing Skills
- Marketing Data Mining
- Customer Relationship Management (CRM)
- E-mail publishing and Circulation/Mass Mailing
- Multilingual Communication.
Specialties
Social media marketing (SMM)
Search Engine Optimization (SEO)
Email Marketing