Bhagwan Sahay S.

1. Adapted from Web Design: The Complete Reference, by Thomas Powell General Principles 1 Visuals Tips 6 Web Conventions 9 Usability Guidelines 11 Design Specifics 12 Layouts 15 Setting Fonts 22 Downloadable Fonts 23 Text Design Issues 27 Web Design – General Principles A personal home page generally doesn't have the economic considerations of a shopping site. 2. memory, and other cognitive or physical abilities as we design sites. An overview of cognitive science helps us understand basic user capabilities and is discussed further in Chapter 3. Remember, however, that while users may have similar basic characteristics, they are also individuals. 3. probably assume that the second (front) site was much better and more worth exploring than the first.