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placeholder that isn't one of the standard text placeholders in a layout. To do this, add the new text placeholder and then add your custom prompt text.
[login to view URL] the View menu, in the Master Views group, click Slide Master.
[login to view URL] the left pane that contains the slide masters and layouts, click the layout that you want to add a text placeholder and custom prompt to.
[login to view URL] the Slide Master tab, in the Master Layout group, click Insert Placeholder, and then click Text.