Build a Custom Direct Booking Travel Website

General Information:  Do you have a current website that will be re-designed, or is this a new website? New Website  If this is a new website, have you registered a domain name yet? No  Who are the primary contacts from your company and who has final approval for design concepts? Me  What is your target launch date for the website? March 30 Project Development Information:  Please provide a basic concept of the project: We want a custom direct booking website for flights, hotels, car rentals and vacation packages and also for people looking to buy frequent flyer miles.  Use three adjectives to describe how your site be perceived by the user (ex: conservative, progressive, friendly, formal, casual, serious, experts, humorous, service-oriented, professional, etc.) We want a progressive, friendly and professional user interface that’s easy to use and interact with.  Please list URLs of your competitors sites and briefly state what you like or dislike about each: Something like the [login to view URL] website design but with a dynamic, constantly changing, background and graphics.  Please provide a list of features that you would like to see developed: (ex: Hotel Booking Path (XML or White-Label), Blog, Shopping Cart etc.) Paypal and bitcoin checkout. We do our bookings with frequent flyer miles so we want the flights, hotels, and car rentals available at some specific frequent flyer programs to show up for our customers when they search for a flight, hotel, car rental, or vacation package. We want people to see that our prices are the lowest compared to other providers like expedia so we want real time price comparison match so customers can see how our prices match when compared to the lowest prices from expedia and all other major booking providers. Generally speaking our prices should be designed to be at 15 to 20 % lower than the lowest price from the competition.  Has any content been created for the website? If not, will you be creating content in-house, or using an outside provider? No content has been created. Outside program.  Are there any areas of the site you would like the ability to update and maintain yourself? Yes. We want to be able to easily update prices. Marketing Information:  Briefly, what are your short-term marketing goals (in the next 2 years) and what are your long-term goals? At least 100,000 visits a month short term and 1 million visits a month long term  Who is your intended audience? Are they regional, industry specific, company size specific, etc.? Travelers Just travelers looking to get discounted prices on their flights, hotels and car rentals and people looking to buy frequent flyer miles.  Do you have an existing or planned marketing strategy in mind to promote this site? If so, please, describe in details. Google ads, facebook and twitter  What separates your company from your competition and what do you expect will draw clients to the website? Low prices