Oluoch A.

I strive to help organizations understand, fill, and evaluate gaps in their markets and service delivery through quality and effective research and data analysis. My methods are evidence-based, drawing from qualitative and quantitative data from both primary and secondary sources. I have experience in: ✔️Academic research assistance, having worked with several doctoral and post-doctoral researchers in different fields (marketing, business administration, and nursing). ✔️Teaching assistance, helped with course design and student evaluation using different eLearning platforms such as Moodle and Canvas. ✔️Market research including competitor analysis, product introduction, and business analysis. ✔️Designing and validating research methodologies ✔️Qualitative data collection and analysis, manual and using software such as ATLAS.ti and NVIVO. ✔️Quantitative collection, cleaning, data analysis and visualisation using software such as Microsoft Excel, SPSS, STATA and PowerBI, ✔️SQL and database administration including data extraction from databases ✔️Social media marketing including article writing and advertising.