Whether we call it a "press release," a "press statement," a "news release," or a "media release," we're always talking about the same basic thing: an official announcement (written or recorded) that an organization issue to the news media and beyond.
Most press releases are succinct at just a page long. Two pages tops. Ultimately, companies want to provide enough information so that news outlets have sufficient material for publishing their own stories about whatever the company is announcing the release.
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