Hi,
I am a copywriter who can write compelling copy that sells stuff.
Email marketing is important for building relationships with prospects, leads, current customers and past customers.
1. Build targeted Email list :
The successful Email marketing campaigns starts with qualified leads that are interested on what you offer.
To make the qualified Email list, you can make lead magnet in your website where they opt in your email list in exchange of free content ( Example : Free audio, pdf, quiz or free coupon )
Also you can attract prospects through Facebook ads that get them to your lead magnet page.
2. Email Types :
The intention has to be very clear. I mean the goal of the marketing has to be clear.
In 100% of buyers,
3% of buyers are the fast buyers.
7% of buyers are the slow buyers.
60% of buyers are the side walkers.
30% of buyers are not interested in your company.
Email marketing is all about converting the slow buyers and side walkers into actual customers.
Make the subscribers engaged through the types of emails that get them engaged.
Example : Writing the email sequence on daily basis.
3. Marketing Sites :
There are some best websites that helps to run the emails, know the click through rate.
Mailchimp - Cost effective
ActiveCampaign - For decent business ( $1Million in revenue)
Marapost - To deliver the email super power. They maximize the solution
Hubspot - Powerful
If you can see the vision in my plan, open up the chat so we can go further.