Sales and business development jobs

Looking for an expert in data visualization who can show off their skills by creating some stunning and insightful graphs based on my company's stock data. Here's what I need: - Create a scatter plot of the highest stock price (in the column labeled "High") against time. Write several sentences explaining the process/steps. -Create a scatter plot of the lowest stock price (in the column labeled "Low") against time. Write several sentences explaining the process/steps. -Create a histogram of the adjusted daily closing stock price (in the column labeled "Adj Close"). Make sure the histogram is meaningful by adjusting the bin size so you can see the shape of the histogram. Write several sentences explaining the process/steps by which you created...

...should be well-versed in the intricacies of domain sales, able to identify the right opportunities and negotiate effectively. - Your network and access to premium domain sellers is crucial for a quick turnaround. - While I have not specified the primary goal for this acquisition, a broker who can guide me in aligning the domain with brand recognition, SEO advantage, or a speculative investment would be an added advantage. Timeframe: - This is an urgent requirement and thus, I'm looking for someone who can broker this acquisition for me as soon as possible. - I'm open to offers from brokers with proven track records, even if they come at a premium. Please provide a brief overview of your experience in dealing with premium domain transactions ...

I am looking for a creative and talented professional to assist with the creation and editing of PowerPoint presentations for marketing purposes. I anticipate requiring new or updated presentations on a weekly basis. The ideal candidate will have experience in creating eye-catching, professional and client branded and corporate-themed presentations. Key aspects of the project include: - Developing visually appealing presentations with a focus on marketing and sales. Content generally provided. - Ensuring a consistent, professional and corporate theme throughout all decks - Incorporating creativity and talent to make the presentations engaging and effective - Adhering to a pre agreed schedule for the creation and editin...

...YOU on our team! We're a High Converting Website Design Agency looking for a driven, commission-only sales superstar to join our ranks. In this role, you'll be responsible for: Prospecting and Cold Calling: You'll identify potential clients who need a website refresh or a brand new online presence. Be prepared to make a positive first impression and build rapport over the phone. Understanding Client Needs: You'll have a knack for uncovering a client's vision and translating that into actionable website goals. Selling Solutions: You'll present our web design packages with confidence, highlighting the value we bring to their business. Closing the Deal: You'll guide clients through the sales process, securing th...

I need a skilled React and React Native developer to prioritize on web application development. Web App (React & Ant Design): Login/Register Page: User authentication and registration. Landing Page: Welcome page post-login. Create Record Page: Form to create a new record. Read Details of the Record Page: Display details of a specific record. Mobile App (React Native): Login/Register Page: User authentication and registration. Landing Page: Welcome page post-login. Read Details Page: Display details of a specific record (No create record page required). Additional Details: Figma designs will be provided. Clean and maintainable code is a must. Adherence to best practices in both React and React Native development. Requirements: Profi...

Hi everyone, I need a mockup for a course, here are details of the project: Name of the course: Máster en VSL About: it's a course where I teach how to make video sales letters for selling High Ticket programs. I will attach the mockup that I made by myself. And other mockup that I like. You will find also my brand colors. I will also attach the fotos I used in my mockup in case you wanna use them, although it's not necessary.

Hello, thanks for calling EZ Plumbing. Please leave your name, phone number and brief description of your plumbing issue. We will return your call as soon as possible!

...descriptions, images, and SEO for titles and tags. Key Responsibilities: - Updating 27 existing Etsy listings with improved product descriptions - Enhancing the quality of the images in these listings - Optimizing SEO for titles and tags to boost search visibility and conversion rates Ideal Skills and Experience: - Prior experience with Etsy listing management and optimization - Strong copywriting skills for crafting compelling product descriptions - Proficiency in image editing and enhancement tools - Comprehensive understanding of SEO best practices for Etsy - Proven track record of improving sales through listing updates If you're confident in your ability to revise and enhance my Etsy listings for better sale...

...following: - Expertise in complex Java and YAML scripting - Ability to create custom database scripts - Proficiency in API integration for seamless data transfer and communication - Prior experience in designing and implementing CRM front-end and back-end relations The most crucial aspect of this project for me is the user interface design and experience. I want a website that not only functions efficiently, but also looks and feels intuitive for users. I'm looking for someone who: - Is an advanced-level developer - Has a strong background in CRM development - Can demonstrate a portfolio of high-quality, custom job - Has experience in Java, YAML, database scripting, API integration, and front-end/back-end relationship man...

...performance indicators, KPIs, that we currently utilize include the number of sales closed, the revenue generated, the number of closed deals from created estimates, orders with specific shipping methods, and orders with designated items. Additionally, we perceive the consistent meeting or exceeding of sales targets and effective communication of our product's benefits and features as hallmarks of a successful salesperson. These factors will need to be integrated into the metric. Currently, we track and manage sales activities and performance using spreadsheets. Ideal candidate should posses: - Strong analytical skills and the ability to interpret complex data - Proficiency with spreadsheets - Understanding of sa...

...service-oriented chatbot for both web and mobile platforms. Key Requirements: - Cross-Platform Development: The chatbot should seamlessly function on both web and mobile. - Customer Service: The primary focus of the chatbot's role will be to handle customer service inquiries, providing prompt and accurate responses. - Multilingual Support: The chatbot should be capable of understanding and responding in multiple languages. Ideal Candidate: - Proficient in AI Chatbot Development: You should have prior experience in creating and deploying AI chatbots. - Full Stack Development: Knowledge of full stack development is a plus, as it may facilitate the chatbot's integration into the platforms. - Multilingual Capabiliti...

I'm in search of a sales agent to represent our consumer electronics. The ideal candidate should have an entry-level experience in sales and be particularly adept at retail partnerships. The job entails primarily focusing on forming and nurturing relationships with various retail establishments. Our aim is to enhance our product exposure and sales in these settings. Key Responsibilities: - Representing our range of consumer electronics to retailers. - Developing and maintaining strong retail partnerships. - Implementing sales strategies that align with our brand and product goals. - Continuously monitoring market trends and feedback to fine-tune sales approach. Required Skills and Experience: - P...

...should be available on both Android and iOS platforms, and operate efficiently in a single (English) language. Key Features Required: - Chat messaging: Users should be able to send and receive messages readily. - Voice Calls: The app should enable voice calls between users. - Video Calls: Users should be capable of video calling one another. - File Sharing: The capability to send and receive files, such as photos, docs, and more. - Voice and Video Sharing: Users should be able to share voice notes and videos alike. - Able to change logo, colors, fonts and app name through admin panel for private and internal use of companies. - I will own the full royalty of the app. The developer undertaking this should ideally possess e...

...shopping spots, and entertainment zones. Use a digital cartoon style that catches the eye and makes it fun to explore the map and its highlighted hotspots. It would be mainly to print out in a large format, for the marketing of an apartment project in a sales display. Key Tasks: 1. Create a digital cartoon style map. 2. Highlight key landmarks, shopping spots, and entertainment zones. Ideal Skills: 1. Expertise in digital art and cartoon style design. 2. Experience in making unique and engaging maps. 3. Detailed-oriented approach to ensure all key hotspots are included and emphasized. Please note that no interactive features like zooming, search or clickable hotspots are needed for this task. This should be a static digital c...

I am in need of an articulate storyline expert to help with the gamification of training materials for employe...storyline expert to help with the gamification of training materials for employees in a specific industry. The project involves: - Integrating moderate levels of interactivity: The training materials should include quizzes and simple interactions to ensure employee engagement and comprehension. These interactive elements should be designed to enhance the learning experience without compromising on the content's clarity. I am looking for an experienced professional with a solid understanding of gamification principles, learning methodologies and the ability to create engaging and interactive content. Your expertise in articulate storyline is cru...

I'm looking for a skilled developer to create an Arabic e-commerce website focused on digital products. Key Requirements: - E-commerce Focus: The primary goal of the project is to establish a full-fledged e-commerce platform, catering to the Arabic-speaking audience. - Digital Product Support: The site should be capable of handling digital products, so prior experience with similar projects is highly valued.

I have a Mobile app written in React Native just need to upgrade the Stripe API key in the original source code, I'll share the code with the right developer through Git

I'm looking for a professional and creative PowerPoint expert who can convert my content into an engaging sales/marketing presentation focusing on Market Analysis. - The content is all set, requiring your designing services only. - The presentation will highlight market parameters including Competition, Consumer Behavior, and Market Trends. - It's crucial that you convey the information in a captivating and understandable manner, aiming to pitch our sales strategies effectively. Ideal Skills: - Proven experience in designing PowerPoint presentations, preferably for the sales/marketing sector. - Proficiency in utilizing advanced PowerPoint tools and graphics. - Strong understanding of effective presentation techniques for sa...

I'm in need of a dedicated freelancer who can assist with cold calling local busine...there will be a continuous flow of work for you. Key Responsibilities: - Conduct cold calls to local businesses across various industries - Keep a detailed record of the calls made and the outcomes achieved - Ensure the primary goal of each call is to increase sales Key Requirements: - Proven experience with cold calling and sales - Ability to effectively track and report call outcomes - Strong communication and negotiation skills - Self-motivated and results-driven - Experience with spreadsheet software for tracking I'm open to the freelancer using any industry for the cold calling. The primary aim is to boost sales via this campaign. A...

...Windows-based kiosk application to facilitate student registrations, check-ins, and attendance tracking in a learning school. This will be a user-friendly, touchscreen-based solution, with no requirement for integration with existing systems or databases. Key Features: - Student Registration: The application should allow for the quick and easy registration of new students. - Student Check-In: A reliable and efficient check-in system for students. - Attendance Tracking: Real-time attendance monitoring and tracking. Key Requirements: - Proficiency in Windows-based application development. - Experience in creating user-friendly and touchscreen-compatible interfaces. - Prior experience with kiosk application development is a plus. - Unders...

Project Title: Service Architecture Diagram for Project Beta (Open-source format) Project Description: Project Beta, seeks a qualified freelancer to create a Service Architecture Diagram for our business. This diagram will visually represent the flow of data and interactions between various components within our system. See project requirement doc attached

...analysis. The data is varied and comprehensive, including but not limited to customer demographics, product descriptions, and pricing information. Key Responsibilities: - Thoroughly examine the provided businesses in the spreadsheet - Extract and analyze various attributes, such as customer demographics, product descriptions, and pricing information - Summarize and present the information in a clear, concise manner - Provide suggestions on the potential opportunities or challenges based on the data This project requires an individual who is meticulous, analytical, and has a strong understanding of business operations. The ability to interpret raw data, identify trends, and draw meaningful insights from the information is essenti...

As an HR professional, I am looking to generate leads that will convert into sales or engagement for my company. Key Requirements: - I'm looking for a freelancer with tangible experience in generating leads in the HR industry. - Your application should showcase your past successes in this field. The primary goal is to increase sales and leads through this initiative, so I need someone with a proven track record of achieving this within the HR sector.

...my luxury catering company based in Qatar, targeting high-net-worth individuals, corporate clients, and wedding events. Key Requirements: • Expertise in Marketing Strategies • Familiarity with the catering industry • Understanding of the needs of high-net-worth individuals, corporate, and wedding events Particulars: • My company specializes in International and Middle Eastern fusion cuisine. • Ideally, we generally cater for a maximum of 50 guests per event. Desired Skills: • Excellent communication skills • Previous experience in marketing or catering, specifically within luxury services • Creativity in developing unique, targeted pitches • Understanding of high-end clientele and their expectations Read...

...need to be identified and resolved. The site's speed needs to be improved to enhance the overall user experience. I'm looking for someone who is an expert in enhancing e-commerce conversions by increasing add to carts and reducing buyer drop offs and cart abandonment. Key Areas: 1. **Cart Abandonment:** - The common reasons for cart abandonment on my site is a long and complicated checkout process. Also, we want to address the reason why users are not adding to cart, and reducing our cart abandonment and increasing conversions. - You should analyze the current checkout system, our product descriptions, and make it more user-friendly, with the aim of reducing the abandonment rate. 2. **Technical Issues:** - The sit...

I'm looking for a talented graphic designer skilled in intricate re-creations. This job involves replicating three images to the highest level of detail...the highest level of detail. Your work should maintain the original color scheme; it shouldn't deviate from the provided images. Skills required: - Proficiency in graphic design tools and software. - Ability to recreate images in high detail. - Strong understanding of color schemes and the ability to maintain them. - Experience in delivering work in JPEG format. This job is ideal for someone who enjoys the challenge of fine detail work and has a keen eye for color accuracy. Your portfolio should demonstrate your ability to recreate complex images. Recreate these 4 images but change name to Auto Ai ...

As a small business owner seeking to enhance my Go High-Level (GHL) membership courses and sales pages with an AI chatbot, I'm looking for a specialist who can achieve the following: - Answer Customer Queries: The AI chatbot should be able to address queries from potential customers about the courses and sales offerings. - Provide Course Recommendations: It should be able to suggest relevant courses based on users' needs and interests. - Collect User Feedback: I'd like the chatbot to gather feedback from users, which can be valuable for improving the offerings. I'm particularly interested in integrating the AI chatbot in a text-based format. Key Skills: - Proficiency in AI Chatbot Development: Extensive experience in ...

...looking for someone to identify and resolve the root cause of this issue, allowing me to successfully post my ads for product sales on Instagram. Key Responsibilities: - Diagnose the issue: Investigate the cause behind my inability to post Instagram ads. - Implement a solution: Once the root cause is identified, fix the issue to unblock my ad posting. - Ensure smooth ad posting: Make sure the issue is resolved comprehensively to avoid future hiccups. Ideal Candidate: - Proven experience with Instagram ads: I need a professional who has a solid understanding of the platform and its ad posting mechanisms. - Troubleshooting skills: Ability to identify potential issues and implement effective solutions. - Strong communication: Provide clear updates on the progr...

I need a website built, but I haven't decided on the exact purpose or target audience yet. I'm looking for a freelancer who can help me create a custom website from scratch. I need someone with a great design sense and the technical skills to build a fully functional website. Please let me know what specific experience you have with web development and any similar projects you've worked on.

...focused on managing a restaurant's operations. The UI should be user-friendly and ideally suited for a restaurant environment. Key Features: - Order Management: I need the UI to include order tracking and menu customization features. I also require the ability to visualize the restaurant's floor layout to manage the orders efficiently. - Table Management: The UI must allow for table reservations, status updates, and merging. It should help in optimizing table assignments and order efficiency. - Inventory Management: The UI should support managing the restaurant's inventory to streamline operations and track costs. - Staff Management: I need a simple way to manage staff - from assigning tables, tracking orders, and ensuring smooth...

...create an engaging 2D game for both iOS and Android platforms. The main objective of this game is to complete levels, and I envision it in a fun and playful cartoonish art style. Key Requirements: - The game should feature 10 levels in total, each progressively more challenging than the previous. - Implement in-game purchase functionalities to enhance player experience. These should be well-integrated into gameplay without disrupting the user experience. - The game must be compatible with both iOS and Android devices, ensuring smooth performance and functionality on various screen sizes and resolutions. Skills and Experience: - Proven track record in developing 2D games for mobile platforms, particularly iOS and Android. - Profi...

I'm looking for a freelancer who can manage my cold e...freelancer who can manage my cold email campaign, specifically targeting businesses in the digital marketing industry with the goal of increasing sales. Key responsibilities of the project include: - Setting up and implementing the cold email campaign - Identifying and verifying the contact details of potential leads - Writing engaging and persuasive email copies - Managing the campaign to ensure optimal deliverability and response rates The ideal candidate should have: - Proven experience in B2B cold email campaigns - A deep understanding of the digital marketing industry - Strong copywriting skills - An understanding of lead generation and sales funnels Please include samp...

I'm looking for an experienced ...developer to create an engaging informational website that suits all age groups. The website should have a clean, easy-to-navigate and intuitive interface. Key elements to include: - A contact information section for easy communication and inquiries. - Detailed information about various products and other stuff. Ideal skills and experience: - Strong experience in website designing and development, especially for informational sites. - Effective communication and interpretation of my vision into the website. - Proven record of creating user-friendly websites for all age groups. - Detail-oriented with profound knowledge in both front-end and back-end website development. Interested fr...

I'm looking for a skilled developer to create a custom e-commerce website for my online business. Key Requirements: - Custom E-commerce: The website should be tailored to my brand with a unique design and layout. - User-Friendly: The website should be easy to navigate, ensuring a positive user experience. - Secure Authentication: A secure user login and authentication system is a must to protect customer data. Ideal Skills: - Proficiency in E-commerce Development: Experience in creating e-commerce websites, preferably custom-built. - UI/UX Design: A good sense of user interface and user experience design is essential. - Security: Knowledge of secure authentication protocols. Please include examples of your previous related work in your pro...

...need of an Instagram template specifically for my business. It will serve as a pivotal tool in promoting my products. Key Details: - **Intended Use:** This template is exclusively for product promotions, therefore should be designed to catch the eye and engage my audience. - **Color Scheme:** Bright and bold colors are a must, to ensure my posts stand out and create a strong visual impact. Desired Skills: - **Graphic Design:** Professional with experience in creating visually appealing and eye-catching designs for Instagram. - **Marketing:** Understanding of how to design for product promotions and what engages audiences. - **Branding:** Ability to incorporate my business brand in the design. I'm looking for a freelancer with a c...

I'm in need of a developer who can help create a custom E-commerce website for my business. Key requirements include: - E-commerce Focus: The main objective of the site is to facilitate online sales so it needs to be highly optimized for this. - User-friendly: The customers should find the website easy to navigate and make purchases. - Aesthetically Pleasing: The site should be visually appealing to keep the customers engaged. - Payment Processing: Integration of a secure payment processing system is crucial.

Are you a driven sales professional ready to take control of your income and achieve unparalleled success? Buzz Circuit Media is seeking highly motivated Sales Outreach Specialists to expand our client base for our social media management services. With our commission-only structure and powerful tools, you can unlock your earning potential and enjoy the benefits of recurring passive income. Compensation Structure: 10% commission on the monthly revenue generated by Tier 1 clients (client pays $199/month) 15% commission on the monthly revenue generated by Tier 2 clients (client pays $399/month) 20% commission on the monthly revenue generated by Tier 3 clients (client pays $599/month) Bonus Structure: $250 bonus when a client reaches 3 months $500 bonu...

I'm looking for a skilled developer to help create a custom content management system for my website. Key Requirements: - **Purpose:** The main g...this system is to manage content effectively on my website. - **Primary Users:** The system should be designed for use by the general public. This means it should be user-friendly and intuitive, to cater to a wide range of users. Key Features: - **Automated E-invoicing:** The system should include a function that can automatically issue e-invoices. This is a critical feature for my business operations. Ideal Skills & Experience: - Experience with developing content management systems, particularly for a wide user base. - Proficiency in e-invoicing systems and related technologies. - Strong attention to detail...

Seeking an experienced marketing professional to assist in improving the clientele and market presence for my HR services business. This enterprise offers specialized services in recruitment and staffing, training and development, as well as HR consulting. The primary clientele targets are small-to-medium businesses and large corporations. Key objectives are: - Revenue Growth: Implement strategies to acquire more clients and subsequently increase revenue. - Market Expansion: Utilize innovative approaches to expand our market presence. - Enhanced Brand Reputation: Apply brand strengthening tactics to enhance our corporate image and reputation. Ideal candidates should be well-versed in business-to-business marketing, wit...

I'm a busy mother looking for an experienced developer to create an e-commerce website on the Appypie platform. Requirements: - The main purpose of the website is to both sell and showcase products. - I have a premium plan with Appypie, so previous experience with the platform is a must. - The website will cater to both physical and digital products. - The successful freelancer should ideally have a background in e-commerce website development. - A creative mindset and a good understanding of user experience and design principles will be beneficial. Please include proof of past work using Appypie platform in your application. Looking forward to receiving your proposals.

I'm seeking a Virtual Sales Manager specializing in Retail sales, who can help with accurate sales forecasting. Key responsibilities: - Analyze past sales data to predict future sales trends - Develop and maintain a sales forecast model - Provide regular reports on sales performance and forecasts Ideal Candidate: - Proven experience in Retail sales and forecasting - Proficient in data analysis and forecasting tools - Strong communication skills, as our interaction will be primarily via email. Please note: While experience in the retail industry is preferred, I'm open to considering candidates from other sectors with strong sales forecasting experience.

...a skilled and experienced website developer to create an informative platform about the immigration services our agency provides. - The website's primary goal will be to provide detailed information about our immigration services. It should be clear, concise, and user-friendly. - It needs to have the capability to collect client's documents and information. This includes a secure and organized method to receive and store sensitive client data. - The site should also provide an online platform for visa and citizenship applications. Key Skills: - Proficiency in website development - Experience with e-commerce websites - Strong understanding of information security and data privacy - Familiarity with visa and citiz...

I'm in need of a WordPress developer to work in...should enable users to customize real estate signage, specifically for sale signs, for rent signs, and open house signs. - The plugin will be used to create and display these customized signage on the website. Ideally, I'm looking for a developer with experience in: - WordPress plugin development - UI/UX design and customization - Real estate website development - E-commerce functionalities - Knowledge of product customization The project will be an ongoing one, with the possibility of adding more features in the future. The selected developer should be able to communicate effectively and work collaboratively with me to achieve the desired outcome. Please include your relevant experien...

...for an experienced web design professional to design and build an E-commerce website for my business. To give perspective designers an idea of the project at hand I am looking for the site to replicate the functionality of ; I will be looking for a slightly different look though, along with my own logos. The perspective customer will be able to select from a list of appliances from each product - a fridge or an oven for example type in age of product and be able to receive an instant quote. I am looking for the product to then be purchasable following that quotation following a sign up process and agreement to terms and conditions. Customer will then automatically be sent an email welcoming them to the product and will include policy deta...

I'm looking for a savvy web designer to create an e-commerce website for my business where I plan to sell both physical and digital products. Key functionalities required include: - A shopping cart: Customers should be able to add products to their cart and checkout seamlessly. Ideal candidates will have a wealth of experience in e-commerce site design, with an understanding of user journey optimization to maximize sales. Experience in creating websites for businesses offering both physical and digital products would be a plus. Proficiency in e-commerce platforms like Shopify, Magento, or WooCommerce is sought after. If you have these skills, I'd love to hear from you.

I'm looking for an experienced freelancer to develop new widgets for our current ...widgets: Charts, Tables - Charts: Line charts, Bar charts, Pie charts - Tables: Data tables, Summary tables, Pivot tables These widgets will a show the following: - Top ten Selling Items (# units sold and $) - Upsells (# units sold and % of overall sales) - Modifiers (# units sold and % of overall sales) - Daily specials ($ sold and % of overall sales) The ideal candidate should have: - Proven experience in developing widgets for Sisense - Proficiency in creating various types of charts - Strong understanding of data table structures - Ability to design and implement effective summary and pivot tables I'm looking for a committed...

I am looking for an expert to put together a professional sales report using Sisense, solely based on my e-commerce platform data. Key Information: - The report should focus on sales statistics and trends, analyzing data collected from our e-commerce platform. - The main purpose of this reporting is to help us make strategic decisions and improve our sales performance. - I would appreciate if the report is visually appealing and easy to interpret, as this will be shared with different teams in our company. Skills & Experience: - Proficiency in Sisense or similar BI tools is a must. - Previous experience creating sales reports is highly desirable. - Understanding of e-commerce data, especially sales metrics, is crucial. Pleas...

...logo designed for my woman-owned small business named 'Modern Esthetics', which caters to personalized facial, eyebrow shaping, and spray tanning services. Here's what I envision: - Colors: The logo should use a color palette of black, neutrals, and pink tones. Hot pink should not be used. - Style: The desired font style should be modern, clean, and elegant. - Iconography: I'd love if a sun could be incorporated into the design, but it should stand out from typical logos. - Mood: The overall vibe of the logo should come off as sophisticated. Ideal candidates for the job will have experience in designing visually compelling logos in the beauty industry. Fluent understanding of modern, feminine aesthetics would be a plus. Understand...

...professional to create a Figma software demo. The purpose of this demo is to showcase the key features and functionalities of our product clearly and engagingly. The is of "Y-combinator meets Kickstarter" You should research Y-combinator and Kickstarter if you are not familiar with them. Key Requirements: - The demo should be a high-level overview focusing on the most important features and functionalities of the software of platform: which allows people to raise money for creative projects. ----2. people to browse projects and pledge money ----3. networking messaging for entrepreneurs to connect with and match with other entrepreneurs based on needs like seeking teams mates and skills ----4. online courses - The content s...

Please read the content of the requirements - ONLY SPANISH SPEAKER I am seeking an experienced 360 marketing specialist for my social media platforms which include Facebook, Instagram, LinkedIn, and Twitter. The successful candidate will need to be a native Spanish speaker. To sell Point of sale For B2B sells of software Key responsibilities include: - Creating engaging and compelling content that will resonate with my target audience - Designing and implementing a comprehensive social media strategy aimed at driving sales - Creating and designing the Ads - Monitoring and analyzing metrics to ensure the effectiveness of campaigns